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Synopsis
Provide your students with a thorough understanding of public relations practice with a text that incorporates the experiences of practitioners with the theoretical perspectives of scholars. The fourth edition features increased coverage of technological change, diversity and expanding global markets, and their impact on the profession. New co-author Dan Lattimore, APR, brings a wealth of professional experience, and years of public relations teaching to this edition.
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Public Relations: The Profession and The Practice
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McGraw-Hill Humanities/Social Sc, 1996
ISBN 10: 0697201228
ISBN 13: 9780697201225
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Hardcover
Seller: HPB-Red, Dallas, TX, U.S.A.
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hardcover. Condition: Acceptable. Connecting readers with great books since 1972. Used textbooks may not include companion materials such as access codes, etc. May have condition issues including wear and notes/highlighting. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_460642762
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Public Relations: The Profession and The Practice
Published by
McGraw-Hill Humanities/Social Sciences/Languages, 1996
ISBN 10: 0697201228
ISBN 13: 9780697201225
Used
Hardcover
Seller: Greenworld Books, Arlington, TX, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. Fast Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy. Seller Inventory # GWV.0697201228.G
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Public Relations: The Profession and the Practice
Published by
McGraw-Hill Humanities/Social Sciences/Languages, 1996
ISBN 10: 0697201228
ISBN 13: 9780697201225
Used
Hardcover
Seller: Hamelyn, Madrid, M, Spain
Seller rating 5 out of 5 stars
Condition: Muy bueno. : Este libro ofrece una comprensión profunda de la práctica de las relaciones públicas, combinando las experiencias de profesionales del sector con las perspectivas teóricas de académicos. Esta cuarta edición destaca por su cobertura actualizada sobre los cambios tecnológicos, la diversidad y la expansión de los mercados globales, analizando cómo estos factores impactan en la profesión. Con la incorporación de Dan Lattimore como coautor, la obra aporta una vasta experiencia profesional y años de docencia en el campo de las relaciones públicas. EAN: 9780697201225 Tipo: Libros Categoría: Negocios y Economía Título: Public Relations: The Profession and the Practice Autor: Otis Baskin| Craig Aronoff| Dan Lattimore Editorial: McGraw-Hill Humanities/Social Sciences/Languages Idioma: en Páginas: 528 Formato: tapa dura. Seller Inventory # Happ-2026-07-20-3e8e9293
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Public Relations: The Profession and The Practice
Published by
McGraw-Hill Humanities/Social Sciences/Languages, 1996
ISBN 10: 0697201228
ISBN 13: 9780697201225
Used
Hardcover
Seller: -OnTimeBooks-, Phoenix, AZ, U.S.A.
Seller rating 5 out of 5 stars
Condition: very_good. Gently read. May have name of previous ownership, or ex-library edition. Binding tight; spine straight and smooth, with no creasing; covers clean and crisp. Minimal signs of handling or shelving. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships USPS Media Mail. Seller Inventory # OTV.0697201228.VG