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The Good Girl's Guide to Negotiating: How to Negotiate Effectively Without Being a Bitch - Softcover

Whitaker Lesli

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9780712670852: The Good Girl's Guide to Negotiating: How to Negotiate Effectively Without Being a Bitch

Synopsis

Everyone needs to know how to negotiate effectively; this book focuses on how and why women need to increase their negotiating skills. The Good Girl's Guide to Negotiating emphasises how women can play to their strengths: listening astutely, interpreting body language, empathy and relationship building. Areas such as conflict avoidance, where women are not strong, are analysed in full to help women recognise, control and use them to their advantage.CONTENTS:Good Girls: why it's hard for women to negotiate a fair dealGetting to You: understanding what you want is the first win in win-win negotiatingGirl Power: listening and emphathizing are key skills in negotiatingPrep time: research and rehearsalTable manners: why small talk can make a difference, seating arrangements and talking toughThe Negotiation Dance: searching for a breakthrough solution with your opponentCountering Common Boy Ploys: how to handle negotiating tricks It Ain't Over Until It's Over: tips for concluding every deal successfully

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About the Author

Leslie Whitaker is the author of numerous books and has covered business for several years as a reporter at Time, and her writings have appeared in Self, Redbook, McCall's, and Modern Maturity. Elizabeth Austin is an award-winning journalist whose writings have appeared in Time, Washington Monthly, Ladies' Home Journal, Good Housekeeping, and Self.

From Publishers Weekly

Whitaker, a reporter at Time and ghostwriter of The Beardstown Ladies' Commonsense Investment Guide, and Austin, a contributing editor at Self, know from firsthand experience that many women don't negotiate effectively. Whitaker says she never considered requesting more than a flat fee for her work on the Beardstown book, but later rethought her position when the book became a bestseller, reaping countless profits for the packager. Whether accepting a new job, closing a real estate deal or considering volunteer projects, women should not fall into common traps of giving up too easily, acting overly nice or selling themselves short, Whitaker and Austin urge. Writing in an upbeat style, the authors provide lots of morale-boosting examples of women who have managed to conquer their weaknesses and adopt winning negotiating strategies, along with studies demonstrating the differences between how men and women negotiate. Careful preparation, listening to the other party and patience are key negotiating strengths common among women, they say. They also offer many standard tips for specific situations, such as negotiating on the phone, advising women who need time to think out their negotiating strategy to simply say it's not a good time to talk and to call back when they're ready. (Mar. 6) Forecast: The message that women can be good girls but not end up as doormats may hit home for many readers, especially if the authors make their case on national television as planned. Still, given the competition, and the familiarity of much of the advice, the book's success is likely to be modest.
Copyright 2001 Reed Business Information, Inc.

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