Presents a lively & practical approach to type & color with over 400 examples of typographic design from the top design studios on both sides of the Atlantic. Part I looks at typography & black letter forms, & an exciting range of examples demonstrates how to exploit & manipulate simple type shapes to make striking designs. Shows you how to choose different typefaces to alter the appearance of a block of text, judge letter & word spacing, mix faces successfully, & break some of the standard rules of typography to produce innovative designs. Part II shows the effects of color in & with type. Provides numerous examples of successful use of color & explains why particular colors are chosen for particular jobs.
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