Intertextuality and the Media: From Genre to Everyday Life - Hardcover

9780719047121: Intertextuality and the Media: From Genre to Everyday Life

Hardcover

ISBN 10: 0719047129 ISBN 13: 9780719047121

Publisher: Manchester University Press, 2001

The book sets out to clarify a difficult concept by suggesting methodologies for textual analysis and exemplary discussions of a wide range of texts. All the essays in this collection focus on one of the most influential yet confusing concepts in modern critical thinking--intertextuality--presenting a wide-ranging but cohesive theoretical framework within which media communication can be described and analyzed.

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About the Author:

Ulrike Meinhof holds the Chair of Cultural Studies at the University of Bradford.

Jonathon Smith is Lecturer in Italian at the University of Manchester.

From Library Journal:

Semiotic theory has greatly influenced many academic disciplines in the past few decades. This collection of essays, edited by Meinhof (German, Univ. of Southampton) and Smith (lecturer, Italian studies, Univ. of Wales, Swansea), is particularly concerned with the concept of intertexuality as defined by Julia Kristeva and Mikhail Bakhtin and how this concept is manifested in human reaction to the popular media. The introductory essay thoroughly explores intertextuality as a concept, the following six essays study specific cultural phenomena, and the final essay effectively challenges the very theory of intertextuality itself. The essays frequently overlap in ways that the editors could not have predicted, which makes the book a whole that is more than the sum of its parts. All of the essays are thoughtful and perceptive, whether they discuss the British television show Spitting Image, the game show Wheel of Fortune, or advertisements for Irish beer. The essays have a decidedly Western European slant, so the book will be appropriate for European culture collections. Recommended for academic libraries and media studies collections. Cheryl Van Til, Kent Dist. Lib., Gowen, MI
Copyright 2001 Reed Business Information, Inc.

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