Campaign 2000: A Functional Analysis of Presidential Campaign Discourse (Communication, Media, and Politics)

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9780742529144: Campaign 2000: A Functional Analysis of Presidential Campaign Discourse (Communication, Media, and Politics)
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Campaign 2000 applies the functional theory of political campaign discourse―analyzing how messages acclaim, attack, or defend―to several different forms of campaign communication in the 2000 U.S. presidential primary and general election. These forms include political advertisements on television and radio, debates, television talk show appearances, campaign web pages, and convention speeches by candidates and their spouses. The authors also look at the election outcomes and explore lessons to apply to future campaign discourse.

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About the Author:

William L. Benoit is professor of communication at the University of Missouri.
John P. McHale is an assistant professor at Illinois State University.
Glenn J. Hansen is a doctoral candidate in the Department of Communication at the University of Missouri.
P. M. Pier teaches at Wartberg College.
John P. McGuire teaches at Oklahoma State University.

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A comprehensive categorization of 2000 presidential campaign communication. . . . [Includes] unique information, sometimes with startling potential significance. (CHOICE)

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9780742529137: Campaign 2000: A Functional Analysis of Presidential Campaign Discourse (Communication, Media, and Politics)

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ISBN 10:  0742529134 ISBN 13:  9780742529137
Publisher: Rowman & Littlefield Publishers, 2003
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Book Description Rowman & Littlefield Publishers. Paperback. Condition: New. 300 pages. Dimensions: 9.0in. x 6.1in. x 0.9in.Campaign 2000 applies the functional theory of political campaign discourse-analyzing how messages acclaim, attack, or defend-to several different forms of campaign communication in the 2000 U. S. presidential primary and general election. These forms include political advertisements on television and radio, debates, television talk show appearances, campaign web pages, and convention speeches by candidates and their spouses. The authors also look at the election outcomes and explore lessons to apply to future campaign discourse. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Seller Inventory # 9780742529144

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Book Description ROWMAN & LITTLEFIELD, United States, 2003. Paperback. Condition: New. Language: English. Brand new Book. Campaign 2000 applies the functional theory of political campaign discourse-analyzing how messages acclaim, attack, or defend-to several different forms of campaign communication in the 2000 U.S. presidential primary and general election. These forms include political advertisements on television and radio, debates, television talk show appearances, campaign web pages, and convention speeches by candidates and their spouses. The authors also look at the election outcomes and explore lessons to apply to future campaign discourse. Seller Inventory # AAC9780742529144

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Book Description ROWMAN & LITTLEFIELD, United States, 2003. Paperback. Condition: New. Language: English. Brand new Book. Campaign 2000 applies the functional theory of political campaign discourse-analyzing how messages acclaim, attack, or defend-to several different forms of campaign communication in the 2000 U.S. presidential primary and general election. These forms include political advertisements on television and radio, debates, television talk show appearances, campaign web pages, and convention speeches by candidates and their spouses. The authors also look at the election outcomes and explore lessons to apply to future campaign discourse. Seller Inventory # AAC9780742529144

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Book Description ROWMAN & LITTLEFIELD, United States, 2003. Paperback. Condition: New. Language: English. Brand new Book. Campaign 2000 applies the functional theory of political campaign discourse-analyzing how messages acclaim, attack, or defend-to several different forms of campaign communication in the 2000 U.S. presidential primary and general election. These forms include political advertisements on television and radio, debates, television talk show appearances, campaign web pages, and convention speeches by candidates and their spouses. The authors also look at the election outcomes and explore lessons to apply to future campaign discourse. Seller Inventory # LIE9780742529144

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