*Winner of the Diamond Anniversary Book Award of the National Communication Association 2019* Are Donald Trump's irrationality, cruelty, and bombast symptoms of his personality? Is the chaos surrounding him a sign of his incompetence? Are his populism, illiberalism and nationalism just cynical appeals to existing feelings of abandonment, resentment and rage? Lawrence Grossberg shows that the truth is bigger and more frightening. Locating Trumpism in the long struggle among traditional conservatism, the new right and the reactionary right, he suggests that the chaos is far more significant and strategic ... and dangerous. Taking the arguments of the reactionary right seriously, he projects a possible, nightmarish future: a cultural nationalism governed by a popular corporatocracy. He lays bare how contemporary political struggles are being shaped by a changing national landscape of moods and feelings, marked by a growing absolutism of judgement and belief, and new forms of anxiety, alienation and narcissism.
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Lawrence Grossberg is Morris Davis Distinguished Professor of media and cultural studies, distinguished adjunct professor of American studies, and co-director of the cultural studies program at the University of North Carolina. He is the author of Cultural Studies in the Future Tense, among other books.
“A profound and insightful analysis of the diverse forces that led to Trump’s election. . . . Everyone should read this book if they want to understand the rise of authoritarianism in the United States.” (Henry Giroux, McMaster University)
“This is a timely book, to say the least. Beyond the moment, however, Grossberg’s vision is thought-provoking, stirring, even exciting as well as frightening because it shows that there are new things to say about the morass of American and other democratic politics today and new ways to understand our situation. It’s also a rattling good read.” (Meaghan Morris, University of Sydney)
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