Items related to Are Books Different?: Marketing in Publishing
This study explores the arguments for and against the retail price maintenance of books in the UK, outlining the meaning of marketing in the book trade and external attitudes.
"synopsis" may belong to another edition of this title.
About the Author:
Alison Baverstock began her career in publishing and now runs a marketing consultancy. She is also a Senior Lecturer within the Business School of Kingston University, where she helped set up the MA in Publishing Studies. The author of 15 books, she regularly gives seminars at universities teaching Publishing Studies and teaches a module on marketing for writers as part of Kingston's MA in Creative Writing. She has given guest lectures on marketing in publishing all over the world. Find out more at www.alisonbaverstock.com
"About this title" may belong to another edition of this title.
- PublisherKogan Page
- Publication date1993
- ISBN 10 0749409002
- ISBN 13 9780749409005
- BindingPaperback
- Number of pages176
Top Search Results from the AbeBooks Marketplace
Stock Image
Are Books Different?
Published by
Kogan Page
(1993)
ISBN 10: 0749409002
ISBN 13: 9780749409005
Used
Paperback
Quantity: 1
Seller:
Rating
Book Description Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR002406607
Buy Used
US$ 2.07
Convert currency
Stock Image
Are Books Different?
Published by
Kogan Page
(1993)
ISBN 10: 0749409002
ISBN 13: 9780749409005
Used
Paperback
Quantity: 2
Seller:
Rating
Book Description Paperback. Condition: Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Seller Inventory # GOR002093208
Buy Used
US$ 2.07
Convert currency
Stock Image
Are Books Different?: Marketing in the Book Trade
Seller:
Rating
Book Description Paperback. Condition: Very Good. Are Books Different?: Marketing in the Book Trade This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780749409005
Buy Used
US$ 3.46
Convert currency
Stock Image
Are Books Different?: Marketing in Publishing
Published by
Kogan Page
(1993)
ISBN 10: 0749409002
ISBN 13: 9780749409005
Used
paperback
Quantity: 1
Seller:
Rating
Book Description paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!. Seller Inventory # S_366575097
Buy Used
US$ 6.21
Convert currency
Stock Image
Are Books Different?
Published by
Kogan Page Ltd
(1993)
ISBN 10: 0749409002
ISBN 13: 9780749409005
Used
Paperback
Quantity: 1
Seller:
Rating
Book Description Paperback. Condition: Very Good. Seller Inventory # mon0000028705
Buy Used
US$ 5.99
Convert currency
Stock Image
Are Books Different?: Marketing in the Book Trade
Published by
Kogan Page
(1993)
ISBN 10: 0749409002
ISBN 13: 9780749409005
Used
Paperback
Quantity: 1
Seller:
Rating
Book Description Paperback. Condition: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Seller Inventory # CHL2902902
Buy Used
US$ 1.65
Convert currency
Stock Image
Are Books Different?: Marketing in the Book Trade
Seller:
Rating
Book Description Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780749409005
Buy Used
US$ 3.46
Convert currency
Seller Image
Are Books Different?
Published by
Kogan Page
(1993)
ISBN 10: 0749409002
ISBN 13: 9780749409005
Used
Softcover
Quantity: 1
Seller:
Rating
Book Description Condition: Good. Most items will be dispatched the same or the next working day. Seller Inventory # wbs8055321110
Buy Used
US$ 3.64
Convert currency
Stock Image
Are Books Different? Marketing in the Book Trade
Published by
London, Kogan Page ltd. 1993
(1993)
ISBN 10: 0749409002
ISBN 13: 9780749409005
Used
Softcover
Quantity: 1
Seller:
Rating
Book Description Original publisher's yellow paperback, lettering spine and frontcover, 8vo: 172pp., conclusion, general bibliography, addresses, index. Very fine copy., Seller Inventory # 166810
Buy Used
US$ 10.15
Convert currency
Seller Image
Are Books Different?
Published by
Kogan Page Ltd 1993-10-30
(1993)
ISBN 10: 0749409002
ISBN 13: 9780749409005
Used
Softcover
Quantity: 1
Seller:
Rating
Book Description Condition: Molto buono (Very Good). 9780749409005 Molto buono (Very Good) . Seller Inventory # 0000000020984
Buy Used
US$ 14.33
Convert currency