Marketing the Training Function: A Practical Guide for Training Managers (Practical Trainer Series) - Softcover

Levant, Joyce; Cleeton, David

 
9780749409340: Marketing the Training Function: A Practical Guide for Training Managers (Practical Trainer Series)

Synopsis

Despite significant effort and expense in arranging in-house training courses, many are often undersubscribed or cancelled due to lack of awareness. This study explains how training managers can publicize their training programmes in order to increase attendance and assess staff needs.

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