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Synopsis
In Strategic Management James Craig and Robert Grant have achieved the impossible by providing a practical and easy-to-understand introduction to the topic. By clearly demonstrating the fundamental concepts, frameworks and ideas about strategic management that are necessary to guide the company, division or department to success, Strategic Management provides managers with their individual key to future success.
Concise, yet broad in application, this book will show managers the role of strategy and strategy formulation, how to define goals and mission, how to analyze the key success factors in any organization, the role of international and global strategies, the problems of forecasting and the limitations of corporate planning, and current issues in contemporary strategic management.
By careful use of examples from throughout the world the authors link concepts and frameworks with practicalities and the real business world. If you read only one book on the role of strategic management in today's business - make sure it is this one.
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About the Author
Philip Sadler is widely recognized as a leading authority in the field of management studies. He was Principal of Ashridge Management College for over 25 years and now devotes his time to research, writing, consulting, and public speaking. He is the author of a number of other acclaimed books including "Building Tomorrow's Company", "The Seamless Organization" and "Executive Development Programs" (all Kogan Page).
"About this title" may belong to another edition of this title.
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Strategic Management (The Fast-Track Mba)
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Paperback. Condition: Used; Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Seller Inventory # 2004230
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Paperback. Condition: Very Good. Strategic Management (The Fast-Track Mba) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780749410636
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Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780749410636
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