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Synopsis
""This book reveals the changing face of our industry and shows the importance of first principles combined with practical advice. Sales Promotion is essential reading for any practitioner."" --Edwin Mutton, Director General, Institute of Sales Promotion
"synopsis" may belong to another edition of this title.
About the Author
The late Julian Cummins was Managing Director of Avista, a public relations and promotions company.
Review
""This book reveals the changing face of our industry and shows the importance of first principles combined with practical advice. 'Sales Promotion' is essential reading for any practitioner needing to stay on top of their game."" -- Edwin Mutton, Director General, Institute of Sales Promotion
"About this title" may belong to another edition of this title.
- PublisherKogan Page Business Books
- Publication date2003
- ISBN 10 0749438649
- ISBN 13 9780749438647
- BindingPaperback
- LanguageEnglish
- Edition number3
- Number of pages256
- Rating
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Sales Promotion : How to Create, Implement and Integrate Campaigns That Really Work
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects. Seller Inventory # 51308570-6
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Sales Promotion: How to Create, Implement and Integrate Campaigns that Really Work
Published by
Kogan Page Business Books, 2003
ISBN 10: 0749438649
ISBN 13: 9780749438647
Used
Paperback
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR002880801
Quantity: 1 available
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Sales Promotion : How to Create, Implement and Integrate Campaigns That Really Work
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # GRP17140356
Quantity: 1 available
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Sales Promotion: How to Create, Implement and Integrate Campaigns That Really Work
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780749438647. Seller Inventory # 9934353
Quantity: 1 available
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Sales Promotion
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780749438647. Seller Inventory # 8664278
Quantity: 1 available
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Sales Promotion
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780749438647. Seller Inventory # 8664279
Quantity: 1 available
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Sales Promotion : How to Create, Implement and Integrate Campaigns That Really Work
Seller: Buchpark, Trebbin, Germany
Seller rating 5 out of 5 stars
Condition: Gut. Zustand: Gut - Gebrauchs- und Lagerspuren. Innen: Seiten verschmutzt. | Sprache: Englisch | Produktart: Bücher. Seller Inventory # 1571547/3
Quantity: 1 available