Sales Promotion: How to Create, Implement and Integrate Campaigns that Really Work

3.08 avg rating
( 12 ratings by Goodreads )
 
9780749438647: Sales Promotion: How to Create, Implement and Integrate Campaigns that Really Work
View all copies of this ISBN edition:
 
 

""This book reveals the changing face of our industry and shows the importance of first principles combined with practical advice. Sales Promotion is essential reading for any practitioner."" --Edwin Mutton, Director General, Institute of Sales Promotion

"synopsis" may belong to another edition of this title.

About the Author:

The late Julian Cummins was Managing Director of Avista, a public relations and promotions company.

Review:

""This book reveals the changing face of our industry and shows the importance of first principles combined with practical advice. 'Sales Promotion' is essential reading for any practitioner needing to stay on top of their game."" -- Edwin Mutton, Director General, Institute of Sales Promotion

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9780749457044: Sales Promotion: How to Create, Implement and Integrate Campaigns that Really Work

Featured Edition

ISBN 10:  074945704X ISBN 13:  9780749457044
Publisher: Kogan Page, 2010
Softcover

9780749450212: Sales Promotion: How to Create, Implement and Integrate Campaigns That Really Work 4th edition

Kogan ..., 2008
Softcover

Top Search Results from the AbeBooks Marketplace

1.

Julian Cummins
ISBN 10: 0749438649 ISBN 13: 9780749438647
New Paperback Quantity Available: 3
Seller:
Auriga Ltd
(Front Royal, VA, U.S.A.)
Rating
[?]

Book Description Paperback. Condition: NEW. New and unread. Returned from wholesaler or retailer. Seller Inventory # AD-00012774-B

More information about this seller | Contact this seller

Buy New
US$ 19.99
Convert currency

Add to Basket

Shipping: US$ 5.50
Within U.S.A.
Destination, rates & speeds

2.

Cummins, Julian, Mullin, Roddy
Published by Kogan Page Business Books (2003)
ISBN 10: 0749438649 ISBN 13: 9780749438647
New Paperback Quantity Available: 2
Seller:
Murray Media
(NORTH MIAMI BEACH, FL, U.S.A.)
Rating
[?]

Book Description Kogan Page Business Books, 2003. Paperback. Condition: New. Never used!. Seller Inventory # P110749438649

More information about this seller | Contact this seller

Buy New
US$ 54.78
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds

3.

Julian Cummins/ Roddy Mullin
Published by Kogan Page Ltd (2003)
ISBN 10: 0749438649 ISBN 13: 9780749438647
New Paperback Quantity Available: 1
Seller:
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description Kogan Page Ltd, 2003. Paperback. Condition: Brand New. 3rd edition. 256 pages. 9.25x6.25x1.00 inches. In Stock. Seller Inventory # zk0749438649

More information about this seller | Contact this seller

Buy New
US$ 72.33
Convert currency

Add to Basket

Shipping: US$ 9.79
From United Kingdom to U.S.A.
Destination, rates & speeds

4.

Julian Cummins; Roddy Mullin
ISBN 10: 0749438649 ISBN 13: 9780749438647
New Quantity Available: 1
Seller:
BennettBooksLtd
(San Diego, CA, U.S.A.)
Rating
[?]

Book Description Condition: New. New. Seller Inventory # STRM-0749438649

More information about this seller | Contact this seller

Buy New
US$ 79.69
Convert currency

Add to Basket

Shipping: US$ 4.95
Within U.S.A.
Destination, rates & speeds