Synopsis
This straightforward and practical guide takes the reader step-by-step through a PR campaign. It provides a valuable overview of the main areas of work involved, including: ethics and the law; working with photographers; working with printers; working with publishers and the media; working with designers; crisis management; and new developments in technology. This completely updated second edition includes new information on professional advisers, spin doctors, PR in local government and financial PR.
"synopsis" may belong to another edition of this title.
About the Author
Philip Henslowe was chairman of the Education and Training Committee at the Institute of Public Relations in England. Also a Fellow of the Communication, Advertising & Marketing (CAM) Foundation, he has taught and lectured on PR at the University of Central England, Napier University, and at Matthew Boulton College in Birmingham. He has runs training courses and is the author of several books on public relations.
"About this title" may belong to another edition of this title.
Other Popular Editions of the Same Title
Search results for Public Relations: A Practical Guide to the Basics (Public...
Stock Image
Public Relations : A Practical Guide to the Basics
Seller: Better World Books: West, Reno, NV, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # GRP27502586
Stock Image
Public Relations : A Practical Guide to the Basics
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # GRP27502586
Stock Image
Public Relations: A Practical Guide to the Basics
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0749440724I4N00
Stock Image
Public Relations: A Practical Guide To The Basics (PR In Practice)
Published by
Kogan Page Business Books, 2003
ISBN 10: 0749440724
ISBN 13: 9780749440725
Used
Paperback
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: Fair. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration. Seller Inventory # GOR002567077
Buy Used
US$ 3.65
Shipping:
US$ 7.46
From United Kingdom to U.S.A.
Quantity: 1 available
Stock Image
Public Relations: A Practical Guide To The Basics (PR In Practice)
Published by
Kogan Page Business Books, 2003
ISBN 10: 0749440724
ISBN 13: 9780749440725
Used
Paperback
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Seller Inventory # GOR002542793
Buy Used
US$ 3.65
Shipping:
US$ 7.46
From United Kingdom to U.S.A.
Quantity: 1 available
Stock Image
Public Relations: A Practical Guide To The Basics (PR In Practice)
Published by
Kogan Page Business Books, 2003
ISBN 10: 0749440724
ISBN 13: 9780749440725
Used
Paperback
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR001439189
Buy Used
US$ 3.65
Shipping:
US$ 7.46
From United Kingdom to U.S.A.
Quantity: 1 available
Stock Image
Public Relations: A Practical Guide To The Basics: Volume 2 (PR In Practice)
Seller: AwesomeBooks, Wallingford, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780749440725
Buy Used
US$ 4.73
Shipping:
US$ 6.65
From United Kingdom to U.S.A.
Quantity: 1 available
Stock Image
Public Relations: A Practical Guide To The Basics: Volume 2 (PR In Practice)
Seller: Bahamut Media, Reading, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780749440725
Buy Used
US$ 4.73
Shipping:
US$ 9.30
From United Kingdom to U.S.A.
Quantity: 1 available
Stock Image
Public Relations: A Practical Guide to the Basics (Public Relations in Practice Series)
Published by
Kogan Page Business Books, 2003
ISBN 10: 0749440724
ISBN 13: 9780749440725
Used
Softcover
Seller: Phatpocket Limited, Waltham Abbey, HERTS, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-J-021-02533
Buy Used
US$ 1.37
Shipping:
US$ 14.18
From United Kingdom to U.S.A.
Quantity: 2 available
Stock Image
Public Relations : A Practical Guide to the Basics
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # GRP27502586
Buy Used
US$ 6.08
Shipping:
US$ 10.66
From United Kingdom to U.S.A.
Quantity: 2 available