Internal communication is a growing field with the number of specialists increasing worldwide. In spite of this, and vast increases in spending on communication, research shows that organizations are finding it difficult to raise the number of employees who feel well informed.
Now, more than ever, internal communication does not just concern communication managers. In today's lean organizations line managers are taking on more and more of the burden of employee communication and managers of remote offices have to be their own communication managers.
'Talking Business: making communication work' addresses the key issues in communication within organizations, supported by case studies taken from experience of working with global businesses. It provides a coherent theory of business communication and shows how a radical difference to communication practice and business performance can be made. The authors employ an interactive structure throughout with signposts to link related cases and chapters.
Provides an explanation of the main themes in business communication
Clarifies the complex networks of communication in organizations and how these can be used to best advantageIncludes case studies from global business and signposts to aid clarification and comprehension
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Offers a practical and concise guide through the complexities of employee communication in the 21st centuryAbout the Author:
Professor David Clutterbuck is one of Europe's most prolific and well-known management writers and thinkers. He has written more than 40 books and hundreds of articles on cutting edge management themes. Co-founder of the European Mentoring and Coaching Council, David also runs a thriving international consultancy, Clutterbuck Associates, which specialises in helping people in organizations develop the skills to help others. David is perhaps best-known in recent years for his work on mentoring, on which he consults around the world. David has been responsible for the implementation, monitoring, and evaluation of highly successful mentoring and coaching programmes in numerous organisations around the world, including Standard Chartered Bank, Goldman Sachs, and Nokia.
joint managing director of item, and head of consultancy. She entered the internal communication profession in 1989, having previously worked in sales and marketing with Citibank. She has also worked in-house in a global telecomms company during a time of particular turbulence.
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Book Description Butterworth-Heinemann, 2002. Hardcover. Book Condition: New. Never used!. Bookseller Inventory # P110750654996