Getting Business to Come to You: Everything You Need to Know to Do Your Own Advertising, Public Relations, Direct Mail, and Sales Promotions and Attract All the Business You Can - Softcover
Synopsis
Rather than spending all your time (& a lot of money) going after customers, you can get them to come to you by following the techniques recommended in this book. Whatever your business, here are hundreds of proven ideas to get clients beating a path to your door, including: 24 sure-fire marketing techniques that cost under $100 to execute; 16 reliable sources of free publicity to get your name & your business known; 8 low-cost ways to use advertising effectively; & 5 instant business getters to bring customers in & build your cash-flow quickly. The Edwards' have been called the "gurus of the work-at-home movement." Douglas is a successful entrepreneur with over 20 years of experience in sales & marketing. Fortune Book Club selection. Illustrations.
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