Doing Research in Business and Management: An Introduction to Process and Method - Softcover

Remenyi, Dan; Williams, Brian; Money, Arthur; Swartz, Ethne

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9780761959502: Doing Research in Business and Management: An Introduction to Process and Method

Synopsis

Doing Research in Business and Management has been written to help students obtain a thorough understanding of the main methodological issues and options that are available to them as business and management researchers undertaking a masters or doctoral degree. Doing Research in Business and Management takes the reader through all of the important issues that need to be understood if a competent piece of research is to be produced at the masters or doctoral level in the business and management studies. The authors explain the interrelationship between the theoretical and empirical research as well as the differences between positivism and phenomenology. Not only do they put these concepts in context for the business and management student, but they go on to discuss how these different approaches are used in practice. Furthermore, the authors discuss the implications of quantitative and qualitative approaches to research. The book offers high-level advice on different numerical techniques available to researchers as well as different software packages that may be used for analyzing qualitative data. The book also discusses the use of the Internet to support research in masters and doctoral programs. A wide range of research tactics are discussed and the reader is offered examples of how these have been used in recent dissertations or theses for masters or doctoral degrees. In addition, the book takes an in-depth look at the case study, one of the most important approaches used by business and management students. Finally the book looks closely at how masters and doctoral degrees are evaluated by examiners and provides a checklist that students may use to ensure that they have complied with all the research requirements for their masters or doctoral degree. Doing Research in Business and Management will be of interest to all business and management students thinking about or obtaining their masters or doctoral degree.

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About the Author

Ethné M. Swartz, Ph.D., is a Professor of Management at the Feliciano School of Business, Montclair State University. She served as a chair and associate dean at Fairleigh Dickinson University’s Silberman College of Business. She is a Fulbright Scholar and a Justin G. Longenecker Fellow of the United States Association for Small Business & Entrepreneurship. She has taught in the UK, Mexico, Germany, Iceland, and South Africa. She serves as a research associate at the University of Pretoria’s Gordon Institute of Business Science. Her research publications appear in • Long Range PlanningRisk Management: An International JournalJournal of Applied Management Studies Leadership and Organisational Development JournalBusiness HorizonsInternational Journal of Entrepreneurial Behaviour and ResearchFacilitiesEducation and TrainingJournal of Developmental EntrepreneurshipInternational Journal of Gender and Entrepreneurship, and Entrepreneurship, Theory & Practice (ET&P).

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Other Popular Editions of the Same Title

9780761959496: Doing Research in Business and Management: An Introduction to Process and Method

Featured Edition

ISBN 10:  0761959491 ISBN 13:  9780761959496
Publisher: SAGE Publications Ltd, 1998
Hardcover