Media is one of the most exciting industries in the country today. The Indian media business has been estimated to be worth $5 billion and employs several million people. This highly reader friendly book contains an insider′s perspective of the dynamics, working, players, opportunities and history of the regulation governing publishing, broadcasting, cable television, films, radio and music in India.
"synopsis" may belong to another edition of this title.
Vanita Kohli-Khandekar is a media specialist and writer. She has been tracking the Indian media and entertainment business for over a decade.
Currently she is a columnist and writer for Business Standard and Mid-Day. Her earlier stints include one at Businessworld and Ernst & Young. A Cambridge University fellow (2000), Vanita teaches at some of the top communication schools in India.
"About this title" may belong to another edition of this title.
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