Content Management Bible - Softcover

Boiko, Bob

Softcover

ISBN 10: 076454862X ISBN 13: 9780764548628

Publisher: Wiley, 2001

Synopsis

As the Information Age dawns, the information at our disposal expands haphazardly. The Content Management Bible answers these key questions about the system readers might employ to control the expansion of information and organize targeting and distribution:
* What does a system that handles massive amounts of information look like, and how can a single system produce a wide range of well-targeted custom publications from the same information base?
* How can a system be created that understands each piece of information and how do I transform content to fit the various distribution methods such as web, print, handhelds and others?
* What are the steps and processes you need to create such a system, and how can this system serve an organization's overall business goals and future initiatives?

About this title

About the Author

With 12 years of experience creating Web, hypertext and multimedia systems and tools, Bob Boiko has worked with some of the world's top technology corporations, having provided solutions to companies such as Microsoft, Motorola, Lexis Nexis, Boeing and Cahners among others. Bob is the author of software user's guides, technical papers, columns, and magazine articles, and is a featured speaker in the U.S. and abroad at conferences such as VBITS, IQPC's Content Management conferences for Web site Content Management and Intranet Content Management, the American Society for Information Science (ASIS) conventions, Microsoft TechEd, and the University of British Colombia Multimedia Communication conference.

From the Back Cover

"Broad enough to provide the big picture of an emerging field, deep enough to be practical, and, remarkably, just plain fun to read." -- Louis Rosenfeld, Co-author of Information Architecture for the World Wide Web
* Tame "information beast" with solutions from a leading CM expert
* Design and orchestrate a complete content management system for any organization
* Harness XML and database technologies to construct the components of your CMS
The know-how you need to tame the "information beast"...
If you're trying to create print and Web publication from the same content, deliver personalized Web content, run a large and complex site, make money in e-commerce, or orchestrate an online community, then content management is the key to your success. In this unique guide, content management guru Bob Boiko explains the theory behind content management -- and show you step-by-step how to plan and implement your own content management system. From savvy tips on publication templates and workflow models to detailed guidance on how to select the products that are right for you, it's all you need to streamline content gathering, target content delivery -- and boost e-business results.

Inside, you'll find complete coverage content management
* Find out how content differs from data and information
* Understand CM fundamentals: content collection, management, and publication
* See what it takes to mastermind a CM project, from securing a project mandate to choosing hardware and software products
* Delve into the design of a CM system, from working with metadata and designing content components to devising content access structures
* Discover how to catalog audience, design publication templates, and account for authors and acquisition sources
* Use XML, Xpath, Xlink, XSLT, and other markup technologies to prepare your content
* Get hands-on advice for building content collection, management, and publishing systems

Edition details

• Publisher: Wiley
• Publication date: 2001
• Language: English
• ISBN 10: 076454862X
• ISBN 13: 9780764548628
• Binding: Paperback
• Edition number: 1
• Number of pages: 1008