Based upon a model of four personality types, this book demonstrates how each personality type reacts to a given situation, and shows how understanding each can help you develop effective management techniques.
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DAVID E. RYE, M.B.A., the author of Starting Up and Winning the Entrepreneurial Game, founded Computech, a business that grew from startup to more than $40 million in three years. He lives in Scottsdale, Arizona.
What's titled as a way to inspire people at work is actually a series of prescriptions for getting what you want from someone based on his personality type. The premise is that people have different emotional and behavioral styles and it pays to know what type you're dealing with, as well as your own type, when trying to influence them. But the oversimplification risked by this approach is made worse in this program by recommendations that many will find trite and manipulative. And like many social science approaches to management, the program tries to teach too many skills from too many angles for any of it to be effective. The author may have some accumulated wisdom, but the content of this program and the imperious reading don't allow it to come through. T.W. © AudioFile 2001, Portland, Maine-- Copyright © AudioFile, Portland, Maine
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