Susan Golden provides not just another book on proposal writing,but one which provides a realistic view of proposal writing withpractical step-by-step guidance towards success -- useful for bothnovice and experienced grantwriters.
?Patricia F. Lewis, ACFR, president and CEO, National Society ofFund Raising Executives
Drawing on more than 20 years of experience with more than 100organizations, Golden arms fundraisers with the grantsmanshipskills they need to successfully navigate the grantmaking process.From conducting effective prospect research and making initialconversations count to preparing, submitting, and following up ongrant proposals, Susan Golden offers a focused, step-by-step methodfor reliably achieving success in any fund raising activity.
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Competition for grants has escalated dramatically, bringing with it a barrage of how-to instruction manuals discussing the fine points of proposal writing. In this book, Susan Golden argues that grantseekers need to go well beyond strong ideas and beautifully written proposals in today's fundraising arena. Her innovative approach is based on the simple truth that people, not proposals, secure grants. By investing time, energy, and resources into building and maintaining solid relationships with grantmakers, grantseekers can gain the edge in the increasingly competitive quest for philanthropic funds. Drawing on more than 20 years of experience with more than 100 organizations, Golden arms fundraisers with the "guerrilla" grantsmanship skills they need to successfully navigate the grantmaking process: from avoiding common pitfalls such as perfunctory budget preparation to implementing critical, yet little-taught advocacy techniques. Golden's "relationship model" of fundraising offers the grantseeker proven strategies — selecting promising opportunities, sizing up the odds, and bringing to bear the proper resources, at the proper time, in the proper way — that don't require mastering any new jargon, high-tech equipment, or complicated procedures.Secrets of Successful Grantsmanship will not only equip grantseekers with ways to identify and exploit promising opportunities, but also help them recognize those that hold little real promise. From conducting effective prospect research and making initial conversations count to preparing, submitting, and following up on grant proposals, Susan Golden offers a focused, step-by-step method for reliably achieving success in any fund raising activity.
Beat the grantseeking odds by deploying the comprehensive strategy with an astounding success rate. Based on the simple truth that people, not proposals, secure grants, Susan Golden's innovative approach concentrates on investing time, energy, and resources into building and maintaining solid relationships between grant makers and seekers. Golden reveals how the grantmaking process really works and arms fund raisers with the guerrilla grantsmanship skills they need to successfully navigate it. She draws on more than 20 years of experience with more than 100 organizations to highlight common pitfalls, such as perfunctory budget preparation, and to share critical, yet little-taught advocacy techniques. From conducting effective prospect research and making initial conversations count to preparing, submitting, and following up on grant proposals, she offers a focused, step-by-step method for reliably gaining the edge in the increasingly competitive quest for philanthropic funds.
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