Strategic Innovation: Embedding Innovation as a Core Competency in Your Organization

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9780787964054: Strategic Innovation: Embedding Innovation as a Core Competency in Your Organization
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Strategic Innovation offers a flexible, customizabletemplate that managers, executives, and business leaders can use tointroduce an effective innovation strategy throughout theirorganization. The authors, Nancy Tennant Snyder and Deborah L.Duarte, provide the tools needed to craft a workable strategy forembedding innovation as a core competency across an enterprise.Instead of innovation for innovation's sake, the authors offer aproven business-focused way to change a culture from point-in-timeinnovations from a few to a continuous pipeline of innovations fromeverywhere and everyone.

Based on the real-life example of Whirlpool a solid company witha significant track record and global reach—StrategicInnovation shows how the world's largest appliance company putinnovation in place as a core competency. During this process,Whirlpool transformed itself from a quality producer of appliancesto a customer-focused company that strategically embeds innovationthroughout the organization. Filled with challenges and struggles,and ultimately successful results, the Whirlpool story can help anyorganization develop a successful innovation strategy. Written as apractical guide, the book contains in each chapter a variety ofhands-on resources including checklists and worksheets. StrategicInnovation offers the tools, ideas, and approaches needed fortransforming an organization to a company where anyone and everyonecan contribute to the organization's prosperity—throughinnovation.

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From the Back Cover:

"If you want to stoke the fires of innovation in your organization,you'll find this book to be an invaluable source of inspiration andpractical advice."
—Professor Gary Hamel, director, Woodside Institute,chairman, Strategos

Strategic Innovation offers a flexible, customizabletemplate that managers, executives, and business leaders can use tointroduce an effective innovation strategy throughout theirorganization. The authors, Nancy Tennant Snyder and Deborah L.Duarte, provide the tools needed to craft a workable strategy forembedding innovation as a core competency across an enterprise.Instead of innovation for innovation's sake, the authors offer aproven business-focused way to change a culture from point-in-timeinnovations from a few to a continuous pipeline of innovations fromeverywhere and everyone.

Based on the real-life example of Whirlpool— a solidcompany with a significant track record and globalreach—Strategic Innovation shows how the world'slargest appliance company put innovation in place as a corecompetency. During this process, Whirlpool transformed itself froma quality producer of appliances to a customer-focused company thatstrategically embeds innovation throughout the organization. Filledwith challenges and struggles, and ultimately successful results,the Whirlpool story can help any organization develop a successfulinnovation strategy. Written as a practical guide, the bookcontains in each chapter a variety of hands-on resources includingchecklists and worksheets.

Strategic Innovation offers the tools, ideas, andapproaches needed for transforming an organization to a companywhere anyone and everyone can contribute to the organization'sprosperity—through innovation.

About the Author:

Nancy Tennant Snyder is corporate vice president of corecompetencies and leadership development for Whirlpool Corporation.She has consulted at many companies on a wide range of businesstopics. Holding a doctorate in organizational behavior from GeorgeWashington University, she is the author of numerous articles onglobalization, virtual teams, and organizational capability.

Deborah L. Duarte is a consultant on innovation,knowledge management, and leadership. She has consulted with manypublic and private organizations including Time Life, NASA, FreddieMac, Discovery Communication, Exxon Mobil, SBA, and Johnson &Johnson.
Snyder and Duarte are the coauthors of Mastering VirtualTeams second edition, from Jossey-Bass.

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Book Description John Wiley & Sons Inc, United States, 2003. Paperback. Condition: New. 1. Auflage. Language: English. Brand new Book. Strategic Innovation offers a flexible, customizable template that managers, executives, and business leaders can use to introduce an effective innovation strategy throughout their organization. The authors, Nancy Tennant Snyder and Deborah L. Duarte, provide the tools needed to craft a workable strategy for embedding innovation as a core competency across an enterprise. Instead of innovation for innovation's sake, the authors offer a proven business-focused way to change a culture from point-in-time innovations from a few to a continuous pipeline of innovations from everywhere and everyone. Based on the real-life example of Whirlpool a solid company with a significant track record and global reach-- Strategic Innovation shows how the world's largest appliance company put innovation in place as a core competency. During this process, Whirlpool transformed itself from a quality producer of appliances to a customer-focused company that strategically embeds innovation throughout the organization. Filled with challenges and struggles, and ultimately successful results, the Whirlpool story can help any organization develop a successful innovation strategy.Written as a practical guide, the book contains in each chapter a variety of hands-on resources including checklists and worksheets. Strategic Innovation offers the tools, ideas, and approaches needed for transforming an organization to a company where anyone and everyone can contribute to the organization's prosperity-- through innovation. Seller Inventory # AAV9780787964054

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Book Description John Wiley & Sons Inc, United States, 2003. Paperback. Condition: New. 1. Auflage. Language: English. Brand new Book. Strategic Innovation offers a flexible, customizable template that managers, executives, and business leaders can use to introduce an effective innovation strategy throughout their organization. The authors, Nancy Tennant Snyder and Deborah L. Duarte, provide the tools needed to craft a workable strategy for embedding innovation as a core competency across an enterprise. Instead of innovation for innovation's sake, the authors offer a proven business-focused way to change a culture from point-in-time innovations from a few to a continuous pipeline of innovations from everywhere and everyone. Based on the real-life example of Whirlpool a solid company with a significant track record and global reach Strategic Innovation shows how the world's largest appliance company put innovation in place as a core competency. During this process, Whirlpool transformed itself from a quality producer of appliances to a customer-focused company that strategically embeds innovation throughout the organization. Filled with challenges and struggles, and ultimately successful results, the Whirlpool story can help any organization develop a successful innovation strategy. Written as a practical guide, the book contains in each chapter a variety of hands-on resources including checklists and worksheets. Strategic Innovation offers the tools, ideas, and approaches needed for transforming an organization to a company where anyone and everyone can contribute to the organization's prosperity through innovation. Seller Inventory # AAV9780787964054

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