Synopsis
Bridge the gap between business and Internet business; discover the best ways to use the Internet for your business; estimate accurately the returns on an Internet investment; focus on the traditional business issues of marketing, sales, strategy, implementation, economics, and financials from an Internet strategic perspective; learn from legitimate case studies; and find resource listings and Internet sites.
"synopsis" may belong to another edition of this title.
About the Author
Joe Lowery has been writing about computers and new technology since 1981. He is a contributing author of Macmillan's Special Edition Using Word 97, Best Seller Edition, Microsoft Office 97 Small Business Edition 6-in-1; the author of the 10 Minute Guide to Internet Explorer 4.0 . Joseph trains individuals, classes and corporations on how to get the most out of their Internet and Office 97 applications. He is an expert at dealing with business issues and how they can be addressed with Internet solutions.
From the Back Cover
Netrepreneur: The Dimensions of Transferring Your Business Model to the Internet is a strategic planning, business solution book. It offers a holistic view of Internet business relevant topics. This book is treated like a business book with legitimate case studies and resource listings /cites but addresses Internet related questions.
"About this title" may belong to another edition of this title.
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