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Synopsis
“Rebecca’s book is chapter-by-chapter gold for anyone who needs to understand how we find information on the Web.”
Kevin M. Ryan, Motivity Marketing, Inc., and Chairman of Search Engine Strategies Advisory Board
In this book, leading search optimization expert Rebecca Lieb brings together more than 50 absolutely crucial facts and insights decision-makers must know to drive more web traffic through better search engine placement. The Truth...
About the Author
Rebecca Lieb is a digital content and SEO consultant, as well as a writer, author, and editor. For almost eight years, she was Vice President and Editor-in-Chief of the ClickZ Network, the largest source of interactive marketing and advertising news, opinion, commentary, and resources in the world, online or off. She has held executive marketing and communications positions at strategic e-services consultancies, and worked in the...
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Introduction
Introduction
Search engine optimization (SEO) is the art and the science of getting a website to appear prominently in organic search engine results when a search submits a query relevant to that website.
In other words, it’s about standing out from the crowd. It’s being front-and-center when a searcher raises his proverbial hand and says: “Hey! Over here! I’ve...
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- PublisherQue Publishing
- Publication date2009
- ISBN 10 0789738317
- ISBN 13 9780789738318
- BindingPaperback
- LanguageEnglish
- Edition number1
- Number of pages224
- Rating
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Search Engine Optimization : Searchers Either Find You, or They Find Your Competitors.
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