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Synopsis
In Heuretics—he defines the word as the "branch of logic that treats the art of discovery or invention"—Ulmer sets forth new methods appropriate for conducting cultural studies research in an age of electronic hypermedia. Like his widely acclaimed Applied Grammatology and Teletheory, Ulmer's newest volume offers applications of theory of interest not only to scholars but also to those working at the intersection of text and technology. Part One presents a reading of the history of method in the context of grammatology, a reading based on more than two decades' experience in teaching the classics of method from Platos Phaedrus through Descartes's Discourse on Method to modernist vanguard manifestos. Part two applies the poetics of method to the invention of rhetoric for a new computer literacy.
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About the Author
Gregory L. Ulmer is professor of English at the University of Florida, Gainesville. He is the author of Applied Grammatology.
From the Back Cover
In Heuretics--he defined the word as the 'branch of logic that treats the art of discovery or invention' --Ulmer sets forth new methods appropriate for conducting cultural studies research in an age of electronic hypermedia.
"About this title" may belong to another edition of this title.
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Heuretics: The Logic of Invention
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Johns Hopkins University Press, 1994
ISBN 10: 0801847184
ISBN 13: 9780801847189
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Heuretics: The Logic of Invention
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Heuretics: The Logic of Invention [Paperback] Ulmer, Gregory L. L.
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