Heuretics: The Logic of Invention - Softcover

Ulmer, Gregory L. L.

Softcover

ISBN 10: 0801847184 ISBN 13: 9780801847189

Publisher: Johns Hopkins University Press, 1994

Synopsis

In Heuretics—he defines the word as the "branch of logic that treats the art of discovery or invention"—Ulmer sets forth new methods appropriate for conducting cultural studies research in an age of electronic hypermedia. Like his widely acclaimed Applied Grammatology and Teletheory, Ulmer's newest volume offers applications of theory of interest not only to scholars but also to those working at the intersection of text and technology. Part One presents a reading of the history of method in the context of grammatology, a reading based on more than two decades' experience in teaching the classics of method from Platos Phaedrus through Descartes's Discourse on Method to modernist vanguard manifestos. Part two applies the poetics of method to the invention of rhetoric for a new computer literacy.

About this title

About the Author

Gregory L. Ulmer is professor of English at the University of Florida, Gainesville. He is the author of Applied Grammatology.

From the Back Cover

In Heuretics--he defined the word as the 'branch of logic that treats the art of discovery or invention' --Ulmer sets forth new methods appropriate for conducting cultural studies research in an age of electronic hypermedia.

Edition details

• Publisher: Johns Hopkins University Press
• Publication date: 1994
• Language: English
• ISBN 10: 0801847184
• ISBN 13: 9780801847189
• Binding: Paperback
• Edition number: 1
• Number of pages: 267