Gareth Morgan′s book is designed to develop the art of reading and understanding organizations. He works from the premise that our theories and explanations of organizational life are based on metaphors that lead us to see and understand organizations in distinctive, yet partial ways. He demonstrates how the use of different metaphors provides new ways of managing and designing organizations. His book also stands as a treatise on metaphorical thinking that contributes to both the theory and practice of organizational analysis.
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Gareth Morgan is well known for his creative contributions to management. He is the author of seven books, including Images of Organization, Creative Organization Theory, Imaginization and Riding the Waves of Change. He acts as consultant and seminar leader to numerous organizations throughout Europe and North America, and is Distinguished Research Professor at York University in Toronto. He has sat on the editorial boards of the Academy of Management, and Organization Studies; and is a Life Fellow of the International Academy of Management. Born in Wales, he now lives in Toronto with his wife, Karen and their children Evan and Heather.
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