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Students and researchers who want to improve the quality of their mail-survey data collection will find this book invaluable. The author considers such issues as: reducing sampling bias; questioning response errors; and obtaining good response rates from mail surveys. The book also offers useful insights and tips on: problems to avoid in mail surveys; what type of rating scales to use; open-ended versus closed-ended questions; screening questions and skip instructions; question and response order effects; sampling strategies; and ways to reduce nonresponse errors - for example, by prenotification or incentives.
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- PublisherSAGE Publications, Inc
- Publication date1995
- ISBN 10 0803946635
- ISBN 13 9780803946637
- BindingPaperback
- Edition number1
- Number of pages144
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Mail Surveys/Improving the Quality
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Mail Surveys: Improving the Quality (Applied Social Research Methods)
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Mail Surveys: Improving the Quality
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Mail Surveys/Improving the Quality
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Mail Surveys: Improving the Quality
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Mail Surveys : Improving the Quality
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Book Description Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Students and researchers who want to improve the quality of their mail-survey data collection will find this book invaluable. The author considers such issues as: reducing sampling bias; questioning response errors; and obtaining good response rates from a mail surveys. The book also offers useful insights and tips on: problems to avoid in mail surveys; what type of rating scales to use; open-ended versus closed-ended questions; screening questions and skip instructions; question and response order effects; sampling strategies; and ways to reduce nonresponse errors - for example, by prenotification or incentives. Seller Inventory # 9780803946637
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Mail Surveys: Improving the Quality (Applied Social Research Methods)
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Mail Surveys: Improving the Quality (Applied Social Research Methods)
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Mail Surveys: Improving the Quality
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Book Description Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. InhaltsverzeichnisIntroductionThe Basics of Question DesignQuestion Design The Advanced CourseThe Basics of SamplingPitfalls in SamplingThe Basics of Avoiding Nonresponse ErrorsAdditional Ways to Reduce. Seller Inventory # 595011655
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