Making Videos for Money: Planning and Producing Information Videos, Commercials, and Infomercials - Softcover

Hampe, Barry

  • 3.60 out of 5 stars
    10 ratings by Goodreads
 
9780805054415: Making Videos for Money: Planning and Producing Information Videos, Commercials, and Infomercials

Synopsis

Making Videos for Money is the first book on video production that looks beyond how to operate television technology and explains how to actually deal with clients and make a living. Whereas videomakers go to school to learn how to produce television programs and feature films, in truth most will spend their careers making information videos, commercials, and infomercials, for which they have had little or no preparation.

Every area of video production is expanding rapidly, and with this growth has come an increased demand from businesses, government agencies, and nonprofit organizations for informed professional videomakers. Making Videos for Money provides specific, useful information on how to plan, write, direct, and complete client-sponsered videos successfully. The book can be used as a conprehensive how-to guide by newcomers or as a valuable resource for professionals facing the need to expand their business into profitable new areas.

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About the Author

Barry Hampe, writer-director and film/video teacher, has made hundreds of videos, commercials, and infomercials and has owned production companies in Philadelphia, Honolulu, and Las Vegas.

Reviews

YA-As our world continues to move into the digital age, there is a huge demand for video programming. This worthy successor to Making Documentary Films and Reality Videos (Holt, 1997) will enable young adults to be prepared for the revolution that is occurring as computers and television production merge. Technical explanations flow smoothly, and the personal suggestions, hints, and war stories make it obvious that the author knows his craft. From the planning process through the shoot, to post-production business methods, the book is filled with pearls of wisdom. It is flexible enough to serve as a handy guide in the field or as an instructional text in the classroom. Teens considering a career in commercial video as well as those who make videos as a hobby will benefit from this presentation.
John Kiefman, Fairfax County Public Library, VA
Copyright 1999 Reed Business Information, Inc.

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