Global and Multi-National Advertising (Advertising and Consumer Psychology)

ISBN 10: 0805811370 ISBN 13: 9780805811377

Publisher: Lawrence Erlbaum, 1994

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Global and Multinational Advertising

Englis Basil, Editor

Published by Lawrence Erlbaum Assoc Inc, Mahwah, New Jersey, U.S.A., 1994

ISBN 10: 0805811370 ISBN 13: 9780805811377

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