"Identified in this guide for aspiring small business owners are the key issues that must be addressed in order to turn an idea into a profitable business. This detailed plan explains how to make the right decisions before opening a business and through the first 90 days. Factors to consider when making the transition to self-employment are identified, including the assessment of personal strengths and weaknesses, the consideration of the costs involved in start-up, and the decision on the type of business to open. The importance of choosing the right professional services and evaluating whether to start a new business or buy an existing business or franchise is also stressed. Advice on choosing the form of organization for the business; implementing asset protection strategies during business formation; developing business plans and marketing objectives; and finding, staffing, and equipping the right location is also provided. "
"synopsis" may belong to another edition of this title.
John L. Duoba is an editor at CCH Incorporated. He lives in Riverwoods, Illinois.
"About this title" may belong to another edition of this title.
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