From plastic nativity scenes to aluminum trees, Christmas became a major marketing extravaganza in America in the mid-twentieth century. This book recalls the holiday between 1940 and 1970, courtesy of department stores, five and tens, toy manufacturers, publishing houses, and record companies. Boomers and Gen-Xers will relive memories of special holiday toys and treats, Christmas children's books by Little Golden and Wonder, holiday music released by Peter Pan and Disneyland records, and merchandising characters such as Frosty the Snowman and Montgomery Ward's Rudolph the Red-Nosed Reindeer. Liberally illustrated with vintage ads, book covers, record sleeves, and photographs.
"synopsis" may belong to another edition of this title.
"About this title" may belong to another edition of this title.
Shipping:
US$ 4.00
Within U.S.A.
Book Description Hardcover. Condition: new. New. Fast Shipping and good customer service. Seller Inventory # Holz_New_0811705072
Book Description Hardcover. Condition: new. New. Seller Inventory # Wizard0811705072
Book Description Hardcover. Condition: new. New Copy. Customer Service Guaranteed. Seller Inventory # think0811705072
Book Description Condition: new. Seller Inventory # FrontCover0811705072
Book Description Hardcover. Condition: New. Brand New!. Seller Inventory # VIB0811705072