An authoritative guide to the effective use of available publicity resources covers everything from writing a press release, to dealing with an unprepared interviewer, to holding a press conference
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William Parkhurst is the president of Parkhurst Communications.His work has been featured on CNN, Good Moring America, 20/20, Today, Oprah!, and C-Span's Book Shelf, as well as in articles amd major newspapers, including the New York Times Washington Post, and the Chicago Tribune.Parkhurst has also appeared on NPR's All Things Considered.He lives in New York City.
"Parkhurst offers solutions--buy the book." -- -- Barron's
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