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Synopsis
The Witch Doctors is a one-stop guide to management theories, fads, and the gurus who promote them that will spark controversy, debate, and a dialogue for change. Funny, entertaining and outspoken, this is a book no American worker can afford to miss.
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Review
Management theory is a worldwide growth industry these days. Terrified of falling behind, business executives flock from one management guru to another in search of a competitive edge. Catchwords such as "chaos," "excellence," and "quality" echo in corporate halls and bounce around boardrooms the world over. Which ideas and theories are sound, and which are ultimately useless fads? John Micklethwait and Adrian Wooldridge spent two years answering this question. Their resulting book, The Witch Doctors, separates the management wheat from the chaff. In mercifully jargon-free prose, they look at the promise and problems of what's driving the current management industry explosion. Starting with Peter Drucker and Tom Peters, the authors examine the major ideas and their proponents, focusing not only on corporate implications but on social consequences as well.
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ctors is a one-stop guide to management theories, fads, and the gurus who promote them that will spark controversy, debate, and a dialogue for change. Funny, entertaining and outspoken, this is a book no American worker can afford to miss.
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- PublisherCrown Business
- Publication date1996
- ISBN 10 0812928334
- ISBN 13 9780812928334
- BindingHardcover
- Edition number1
- Number of pages369
- Rating
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The Witch Doctors : Making Sense of the Management Gurus
Published by
Crown Publishing Group, The, 1996
ISBN 10: 0812928334
ISBN 13: 9780812928334
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The Witch Doctors : Making Sense of the Management Gurus
Published by
Crown Publishing Group, The, 1996
ISBN 10: 0812928334
ISBN 13: 9780812928334
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