MetaDesign: Design from the Word Up

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9780823012121: MetaDesign: Design from the Word Up

Known in the design community for its philosophical approach to problem solving, this multidisciplinary design firm is one of the world' largest consultancies, working for a vast and extremely varied range of international clients. Founded in Berlin in 1983 by Erik Spiekermann, a renowned typographic authority, the firm initially established itself by designing unorthodox typefaces and novel designs for communication systems. Now MetaDesign applies its fresh ideas to everything from Web sites to corporate identities for such clients as Audi, Apple Computer, the Berlin Philharmonic, IDEO, the Dutch PTT, Hewlett-Packard, and the Getty Center in Los Angeles.

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