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"Low-Budget, High-Quality Design" - Hardcover

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Synopsis

Addressing the issue of how to design effective and inexpensive pieces, the authors examine the variables in a budget and look at examples of low-cost design in a range of products including posters, catalogues, books, advertisements, self-promotion pieces and corporate identity campaigns. The authors then look at how the designer can maximize affordable materials and discuss the possibilties of using one or two colours, choosing economical paper or taking advantage of desktop publishing systems. The book is aimed at graphic designers and art directors.

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  • PublisherWatson-Guptill
  • Publication date1990
  • ISBN 10 0823028801
  • ISBN 13 9780823028801
  • BindingHardcover
  • LanguageEnglish
  • Edition number1
  • Number of pages160
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    • 3.80 out of 5 stars
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ISBN 10:  0823028798 ISBN 13:  9780823028795
Publisher: Watson-Guptill, 1997
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