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Synopsis
Andrew Burn and David Parker outline how multi-modality theory can be used to analyze texts whicj employ multiple semiotic modes and media, in such a way that a balanced consideration is given to the characteristics of each mode, how they integrate, and how they distribute textual functions between them. The medthods are rooted in a view of significance as dependent on social context, and fulfilling the social and communicative interests of both producers of textual production and use contingent upon digital formats will also be a determining content of the analytical method.
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About the Author
Dr Burn is a lecturer in Media Education at the London Institute of Education.David Parker is Director of Research, Impact and Learning at Creativity, Culture and Education (CCE).
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Analysing Media Texts (Continuum Research Methods)
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Analysing Media Texts
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Analysing Media Texts (Continuum Research Methods)
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Bloomsbury Publishing PLC, United Kingdom, London, 2003
ISBN 10: 082646470X
ISBN 13: 9780826464705
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Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
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Paperback. Condition: Very Good. Andrew Burn and David Parker outline how multi-modality theory can be used to analyze texts whicj employ multiple semiotic modes and media, in such a way that a balanced consideration is given to the characteristics of each mode, how they integrate, and how they distribute textual functions between them. The medthods are rooted in a view of significance as dependent on social context, and fulfilling the social and communicative interests of both producers of textual production and use contingent upon digital formats will also be a determining content of the analytical method. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR003612389
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Analysing Media Texts (Continuum Research Methods Series)
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Paperback. Condition: Very Good. Analysing Media Texts (Continuum Research Methods Series) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780826464705
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Analysing Media Texts (Continuum Research Methods)
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Analysing Media Texts (Continuum Research Methods Series)
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Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780826464705
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Analysing Media Texts
Published by
Bloomsbury Academic & Professional, 2003
ISBN 10: 082646470X
ISBN 13: 9780826464705
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Analysing Media Texts
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Analysing Media Texts
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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,250grams, ISBN:9780826464705. Seller Inventory # 9738662
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Analysing Media Texts
Seller: Anybook.com, Lincoln, United Kingdom
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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,250grams, ISBN:9780826464705. Seller Inventory # 9738660
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