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Sales Promotion Essentials - Softcover

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9780844230672: Sales Promotion Essentials

Synopsis

This new edition offers students a solid foundation in sales promotion basics by explaining 10 basic techniques.

    * Gets students involved by having them create hypothetical promotions based on models of success. * Provides real-life examples to stimulate classroom discussion as students examine and debate real cases. * Discusses the newest innovations in the field.

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Schultz, Don E.; Robinson, William A.
Published by Natl Textbook Co Trade, 1987
ISBN 10: 0844230677 ISBN 13: 9780844230672
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Seller: Wonder Book, Frederick, MD, U.S.A.

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Condition: Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. Seller Inventory # E18I-00550

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Don E. Schultz; William A. Robinson
Published by Natl Textbook Co Trade, 1987
ISBN 10: 0844230677 ISBN 13: 9780844230672
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Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.

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Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.54. Seller Inventory # G0844230677I3N00

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Robinson, William A., Schultz, Don E.
Published by McGraw-Hill/Contemporary, 1992
ISBN 10: 0844230677 ISBN 13: 9780844230672
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Seller: Better World Books: West, Reno, NV, U.S.A.

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Robinson, William A., Schultz, Don E.
Published by McGraw-Hill/Contemporary, 1992
ISBN 10: 0844230677 ISBN 13: 9780844230672
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Seller: Better World Books, Mishawaka, IN, U.S.A.

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Condition: Good. Used book that is in clean, average condition without any missing pages. Seller Inventory # 53238472-6

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Robinson, William A., Schultz, Don E.
Published by McGraw-Hill/Contemporary, 1992
ISBN 10: 0844230677 ISBN 13: 9780844230672
Used Softcover

Seller: Better World Books, Mishawaka, IN, U.S.A.

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Condition: Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Seller Inventory # 44931754-6

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