Items related to Sales Promotion Essentials
Synopsis
This new edition offers students a solid foundation in sales promotion basics by explaining 10 basic techniques.
- * Gets students involved by having them create hypothetical promotions based on models of success. * Provides real-life examples to stimulate classroom discussion as students examine and debate real cases. * Discusses the newest innovations in the field.
"synopsis" may belong to another edition of this title.
- PublisherNatl Textbook Co Trade
- Publication date1987
- ISBN 10 0844230677
- ISBN 13 9780844230672
- BindingPaperback
- Number of pages240
- Rating
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Sales Promotion Essentials
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Sales Promotion Essentials
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McGraw-Hill/Contemporary, 1992
ISBN 10: 0844230677
ISBN 13: 9780844230672
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Sales Promotion Essentials
Published by
McGraw-Hill/Contemporary, 1992
ISBN 10: 0844230677
ISBN 13: 9780844230672
Used
Softcover
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Sales Promotion Essentials
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Sales Promotion Essentials
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Sales Promotion Essentials
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Sales Promotion Essentials
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