Target: 20 Years of Design for All: How Target Revolutionized Accessible Design - Hardcover

Target

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9780847867363: Target: 20 Years of Design for All: How Target Revolutionized Accessible Design
Hardcover
ISBN 10: 0847867366 ISBN 13: 9780847867363
Publisher: Rizzoli, 2019

Synopsis

Target sparked the democratization of design two decades ago, as the first retailer to forge partnerships with well-known and emerging designers to offer high style without the high price tag. This idea altered the fashion and style landscape forever--and became a retail game changer. Now readers can discover the inside story from those who were there--the designers, photographers, creators, superfans, and, of course, the Target guests.

For 20 years, Target's design partnerships have made a mark on culture at large, with the retailer's brand promise of "Expect More. Pay Less." embracing the belief that design should be accessible, too. At the center of Design for All are the designers -- offering exclusive collections in stores or at another Target first, the pop-up shop. From Michael Graves to Isaac Mizrahi, John Paul Gaultier to Philippe Starck, Jason Wu, Alexander McQueen, Gwen Stefani and more, Target has collaborated with more than 180 designers throughout the past two decades. And this book covers it all with new glimpses behind some of the most iconic collections including Missoni, Stephen Sprouse, and Lily Pulitzer.

Target: 20 Years of Design for All is the definitive tale of Target's impact on culture and retail with page after page recounting every one of those memorable years. Through beautiful photographs, advertising stills, sketches, and interviews with designers, influencers and Target insiders, this book offers everything readers love about Target. It's chic and approachable. Stylish and inclusive. With surprises around every corner.

"synopsis" may belong to another edition of this title.

About the Author

Target, considered a leader in design, is one of the largest retailers in the United States with more than 1,800 stores across the country.
Kim Hastreiter cofounded Paper, an independent pop-culture magazine, which she coedited for thirty-three years.

"About this title" may belong to another edition of this title.

Publisher
Rizzoli
Publication date
2019
Language
English
ISBN 10 
0847867366
ISBN 13 
9780847867363
Binding
Hardcover
Number of pages
352
Rating
  • 3.77 out of 5 stars
    22 ratings by Goodreads