Items related to Continuous Consumer Market Measurement
Synopsis
A full account of the procedures used by market research agencies in the measurement of market sizes, profiles and trends on a continual basis. A general overview is followed by detailed analyses of how agencies operate panels and surveys, and present data to a client - at the same time discussing the advantages and limitations. The focus is on the UK and services available to UK firms. The book is intended for graduate and undergraduate students of marketing and those on Higher National and professional courses, market researchers and marketing managers and companies offering branded goods to the consumer.
"synopsis" may belong to another edition of this title.
- PublisherArnold
- Publication date1989
- ISBN 10 0852643136
- ISBN 13 9780852643136
- BindingHardcover
- LanguageEnglish
- Number of pages160
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Continuous Consumer Market Measurement
Seller: Phatpocket Limited, Waltham Abbey, HERTS, United Kingdom
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-C-054-02400
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Continuous Consumer Market Measurement
Published by
Hodder Arnold 15/11/1989, 1989
ISBN 10: 0852643136
ISBN 13: 9780852643136
Used
Hardcover
Seller: AwesomeBooks, Wallingford, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780852643136
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Stock Image
Continuous Consumer Market Measurement
Published by
Hodder Arnold 15/11/1989, 1989
ISBN 10: 0852643136
ISBN 13: 9780852643136
Used
Hardcover
Seller: Bahamut Media, Reading, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780852643136
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Continuous Consumer Market Measurement
Seller: dsmbooks, Liverpool, United Kingdom
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hardcover. Condition: Very Good. Very Good. book. Seller Inventory # D8S0-3-M-0852643136-3
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