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Zero: Hans Schleger, a Life of Design - Hardcover

 
9780853317920: Zero: Hans Schleger, a Life of Design

Synopsis

Hans Schleger was a key figure in the history of graphic design. He pioneered the concept of corporate identity and his work has been hugely influential for subsequent generations of designers. Born in Germany into a Jewish family at the end of the 19th century, Schleger began his career in Berlin working for a film company called Hagenbeck, for whom he designed publicity material and some of the film sets. In 1924 he went to New York and was one of a handful of European emigre artists and designers who brought the Modernist approach to American advertising. Returning to Berlin in 1929, he worked for the English advertising agency, Crawfords, as Art Director, emigrating to England after Hitler came to power. He worked in London until his death in 1976.

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About the Author

Pat Schleger

Review

'Zero! is a densely informative and attractively utilitarian celebration of Schleger's work.' -EYE 'We have had to wait far too long for this excellent book.' -Baseline Reviews 'This is a superb book.' -aoi journal

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  • PublisherPrinceton Architectural Press
  • Publication date2001
  • ISBN 10 0853317925
  • ISBN 13 9780853317920
  • BindingHardcover
  • LanguageEnglish
  • Number of pages272

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Other Popular Editions of the Same Title

9781568982731: Zero: Hans Schleger - A Life in Design

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ISBN 10:  1568982739 ISBN 13:  9781568982731
Publisher: Princeton Architectural Press, 2001
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MacCarthy, F (intro)
Published by Lund Humphries Publishers Ltd, 2001
ISBN 10: 0853317925 ISBN 13: 9780853317920
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. Dust jacket in fair condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1450grams, ISBN:9780853317920. Seller Inventory # 9781189

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Schleger, Pat; MacCarthy, Fiona [Introduction]; Rand, Mr Paul [Foreword];
Published by Ben Uri Gallery & Museum, 2004
ISBN 10: 0853317925 ISBN 13: 9780853317920
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ISBN 10: 0853317925 ISBN 13: 9780853317920
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Hardcover. Condition: Fine. Dust Jacket Condition: Fine. Book is in fine condition. Black cloth board. Dust jacket in fine condition. 271pp with colour illustrations. Seller Inventory # 007210

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SCHLEGER, PAT & HANS.
Published by Princeton Architectural Press, 2001
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Lund Humphries, Aldershot, 2001. 25,5 x 21,5 cm. Hardcover with dustjacket. 271 pages. Binding is tight but a bit messy otherwise AS NEW [. Seller Inventory # #113203

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Pat Schleger
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SCHLEGER, Pat.
Published by Aldershot: Lund Humphries, 2001
ISBN 10: 0853317925 ISBN 13: 9780853317920
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Sm.4to, (253mm), 271p. profusely illustrated in colour & monochrome. A very good copy in original cloth, dustjacket. Hans Schleger was a key figure in the history of graphic design. He pioneered the concept of corporate identity, and his work has been hugely influential for subsequent generations of designers. Born in Germany into a Jewish family at the end of the nineteenth century, Hans Schleger began his career in Berlin working for a film company called Hagenbeck, for whom he designed publicity material and some of the film sets. In 1924 he went to New York and was one of a handful of European emigré artists and designers who brought the 'Modernist' approach to American advertising. Returning to Berlin in 1929, he worked for the English advertising agency Crawfords as Art Director, emigrating to England after Hitler came to power. He worked in London until his death in 1976. This is the first comprehensive survey of Hans Schleger's work, and includes drawing, painting and photography as well as the graphic-design work for which he was best known: posters, symbols, advertising and corporate design and packaging. HEAVY BOOK please note that this title weighs more than the 1 kg packed average on which postage charges are based and we may request additonal postage. Overseas customers are advised to email us through the 'Ask the bookseller a question' option for delivery options and charges. Seller Inventory # 11025

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