Managing the Resource Allocation Process: A Study of Corporate Planning and Investment - Softcover

Bower, Joseph L.

Softcover

ISBN 10: 0875841287 ISBN 13: 9780875841281

Publisher: Harvard Business Review Press, 1986

Synopsis

The definitive examination of strategic investment from the viewpoint of the people who run the company--the CEO and principal officers. Includes four case histories that follow specific investment projects from their inception to their approval by top management. A Harvard Business School Classics Edition.

About this title

About the Author

Joseph L. Bower, Professor of Business Administration at Harvard Business School, is the author of When Markets Quake: The Management Challenge of Restructuring Industry.

Edition details

• Publisher: Harvard Business Review Press
• Publication date: 1986
• Language: English
• ISBN 10: 0875841287
• ISBN 13: 9780875841281
• Binding: Paperback
• Number of pages: 240