Information Rules: A Strategic Guide to the Network Economy

4.02 avg rating
( 416 ratings by Goodreads )
 
9780875848631: Information Rules: A Strategic Guide to the Network Economy
View all copies of this ISBN edition:
 
 

In Information Rules, authors Shapiro and Varian reveal that many classic economic concepts can provide the insight and understanding necessary to succeed in the information age. They argue that if managers seriously want to develop effective strategies for competing in the new economy, they must understand the fundamental economics of information technology. Whether information takes the form of software code or recorded music, is published in a book or magazine, or even posted on a website, managers must know how to evaluate the consequences of pricing, protecting, and planning new versions of information products, services, and systems. The first book to distill the economics of information and networks into practical business strategies, Information Rules is a guide to the winning moves that can help business leaders navigate successfully through the tough decisions of the information economy.

"synopsis" may belong to another edition of this title.

Review:

Chapter 1 of Information Rules begins with a description of the change brought on by technology at the close of the century--but the century described is not this one, it's the late 1800s. One hundred years ago, it was an emerging telephone and electrical network that was transforming business. Today it's the Internet. The point? While the circumstances of a particular era may be unique, the underlying principles that describe the exchange of goods in a free-market economy are the same. And the authors, Carl Shapiro and Hal Varian, should know. Shapiro is Professor of Business Strategy at the Haas School of Business at UC Berkeley and has also served as chief economist at the Antitrust Division of the Justice Department. Varian is the Dean of the School of Information Management and Systems at UC Berkeley. Together they offer a deep knowledge of how economic systems work coupled with first-hand experience of today's network economy. They write:

Sure, today's business world is different in a myriad of ways from that of a century ago. But many of today's managers are so focused on the trees of technological change that they fail to see the forest: the underlying economic forces that determine success and failure.
Shapiro and Varian go to great lengths to purge this book of the technobabble and forecasting of an electronic woo-woo land that's typical in books of this genre. Instead, with their feet on the ground, they consider how to market and distribute goods in the network economy, citing examples from industries as diverse as airlines, software, entertainment, and communications. The authors cover issues such as pricing, intellectual property, versioning, lock-in, compatibility, and standards. Clearly written and presented, Information Rules belongs on the bookshelf of anyone who has an interest in today's network economy--entrepreneurs, managers, investors, students. If there was ever a textbook written on how to do business in the information age, this book is it. Highly recommended. --Harry C. Edwards

From the Publisher:

A Business Week Bestseller

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Carl Shapiro, Hal R. Varian
Published by Harvard Business Press (1998)
ISBN 10: 087584863X ISBN 13: 9780875848631
New Hardcover Quantity Available: 2
Seller:
pickabook
(San francisco, CA, U.S.A.)
Rating
[?]

Book Description Harvard Business Press, 1998. Hardcover. Condition: New. Seller Inventory # mon0000177067

More information about this seller | Contact this seller

Buy New
US$ 18.53
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

2.

Shapiro, Carl/ Varian, Hal R.
ISBN 10: 087584863X ISBN 13: 9780875848631
New Quantity Available: > 20
Seller:
INDOO
(Avenel, NJ, U.S.A.)
Rating
[?]

Book Description Condition: New. Brand New. Seller Inventory # 087584863X

More information about this seller | Contact this seller

Buy New
US$ 21.99
Convert Currency

Add to Basket

Shipping: US$ 3.60
Within U.S.A.
Destination, Rates & Speeds

3.

Carl Shapiro, Hal R. Varian
Published by Harvard Business Review Press (1998)
ISBN 10: 087584863X ISBN 13: 9780875848631
New Hardcover Quantity Available: 1
Seller:
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Harvard Business Review Press, 1998. Hardcover. Condition: New. Seller Inventory # DADAX087584863X

More information about this seller | Contact this seller

Buy New
US$ 21.62
Convert Currency

Add to Basket

Shipping: US$ 4.99
Within U.S.A.
Destination, Rates & Speeds

4.

Shapiro, Carl
ISBN 10: 087584863X ISBN 13: 9780875848631
New Quantity Available: 13
Seller:
Pbshop
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description 1998. HRD. Condition: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Seller Inventory # IB-9780875848631

More information about this seller | Contact this seller

Buy New
US$ 24.16
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

5.

Shapiro, Carl
ISBN 10: 087584863X ISBN 13: 9780875848631
New Quantity Available: 1
Seller:
Paperbackshop-US
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description 1998. HRD. Condition: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Seller Inventory # KB-9780875848631

More information about this seller | Contact this seller

Buy New
US$ 24.90
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

6.

Shapiro, Carl; Varian, Hal R.
Published by Harvard Business Review Press
ISBN 10: 087584863X ISBN 13: 9780875848631
New Hardcover Quantity Available: > 20
Seller:
Mediaoutlet12345
(Springfield, VA, U.S.A.)
Rating
[?]

Book Description Harvard Business Review Press. Hardcover. Condition: New. 087584863X *BRAND NEW* Ships Same Day or Next!. Seller Inventory # NATARAJB1FI685943

More information about this seller | Contact this seller

Buy New
US$ 25.38
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

7.

Shapiro, Carl
Published by Harvard Business School Press 11/19/1998 (1998)
ISBN 10: 087584863X ISBN 13: 9780875848631
New Hardcover Quantity Available: 5
Seller:
BargainBookStores
(Grand Rapids, MI, U.S.A.)
Rating
[?]

Book Description Harvard Business School Press 11/19/1998, 1998. Hardback or Cased Book. Condition: New. Information Rules: A Strategic Guide to the Network Economy. Book. Seller Inventory # BBS-9780875848631

More information about this seller | Contact this seller

Buy New
US$ 29.87
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

8.

Shapiro, Carl; Varian, Hal R.
Published by Harvard Business Review Press
ISBN 10: 087584863X ISBN 13: 9780875848631
New Hardcover Quantity Available: 5
Seller:
Lakeside Books
(Benton Harbor, MI, U.S.A.)
Rating
[?]

Book Description Harvard Business Review Press. Hardcover. Condition: New. 087584863X Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from us and you get great service as well as a great price! Your business is valued and your satisfaction is guaranteed!. Seller Inventory # OTF-S-9780875848631

More information about this seller | Contact this seller

Buy New
US$ 26.67
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

9.

Carl Shapiro, Hal R. Varian
Published by Harvard Business Review Press, United States (1998)
ISBN 10: 087584863X ISBN 13: 9780875848631
New Hardcover Quantity Available: 10
Seller:
Book Depository International
(London, United Kingdom)
Rating
[?]

Book Description Harvard Business Review Press, United States, 1998. Hardback. Condition: New. Language: English . Brand New Book. In Information Rules, authors Shapiro and Varian reveal that many classic economic concepts can provide the insight and understanding necessary to succeed in the information age. They argue that if managers seriously want to develop effective strategies for competing in the new economy, they must understand the fundamental economics of information technology. Whether information takes the form of software code or recorded music, is published in a book or magazine, or even posted on a website, managers must know how to evaluate the consequences of pricing, protecting, and planning new versions of information products, services, and systems. The first book to distill the economics of information and networks into practical business strategies, Information Rules is a guide to the winning moves that can help business leaders navigate successfully through the tough decisions of the information economy. Seller Inventory # AA99780875848631

More information about this seller | Contact this seller

Buy New
US$ 30.98
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

10.

Shapiro, Carl
Published by Harvard Business Review Press (1998)
ISBN 10: 087584863X ISBN 13: 9780875848631
New Hardcover Quantity Available: 5
Seller:
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description Harvard Business Review Press, 1998. Hardcover. Condition: New. Never used!. Seller Inventory # 087584863X

More information about this seller | Contact this seller

Buy New
US$ 29.26
Convert Currency

Add to Basket

Shipping: US$ 1.99
Within U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book