Who's in Charge: How the Media Shape News and Politicians Win Votes - Hardcover

Seib, Philip M.

Hardcover

ISBN 10: 0878335838 ISBN 13: 9780878335831

Publisher: Taylor Pub, 1988

Synopsis

Looks at how the news media cover politics, discusses how politicians try to manipulate the press, and discusses Reagan's presidential campaign

About this title

From Publishers Weekly

Seib, a journalism professor at Southern Methodist University, has worked on both sides of the political fence, advising and managing campaigns and later covering politics as a journalist. His study, which examines the relationship between politicians, the media and the public, would be an appropriate textbook for his undergraduate courses, but postgrads may find it bland. Many of his points seem obvious: that the volume and tone of campaign coverage is sometimes more important than the substance; that Ronald Reagan has used the media more successfully than any other politician; that self-imposed restraint by the media is desirable; that television, "and by extension all news media," plays a dominant role in American politics. Strong on valid generalization but short on specifics, the book includes only one mildly venturesome section, addressing the growing importance of political advertising.
Copyright 1988 Reed Business Information, Inc.

About this edition

• Publisher: Taylor Pub
• Publication date: 1988
• ISBN 10: 0878335838
• ISBN 13: 9780878335831
• Binding: Hardcover
• Number of pages: 180