Membership Essentials: Recruitment, Retention, Roles, Responsibilities, and Resources

3.4 avg rating
( 10 ratings by Goodreads )
 
9780880342933: Membership Essentials: Recruitment, Retention, Roles, Responsibilities, and Resources

It's all here in this guide to membership development and operations: setting up a membership function, financial management, using research, member benefits, recruitment and retention strategies, dues structures, communication, operations including membership database tips, and more.

"synopsis" may belong to another edition of this title.

From the Back Cover:

THE ASAE'S LANDMARK GUIDE TO MEMBERSHIP FUNDAMENTALS

Membership remains a core pillar of many, if not most, associations today. It is a fundamental area central to the role of membership directors and association leaders and one of the nine areas to master when preparing for the Certified Association Executive (CAE). The Second Edition of Membership Essentials is the American Society of Association Executives' practical and comprehensive guide to membership development, recruitment, and retention.

Step by step, Membership Essentials reviews all aspects of membership such as engagement theory, membership functions, infrastructure, global membership, delivering value, the role of volunteers, and much more. The text draws on the experience and expertise of a wide-range of consultants to the association community and thought leaders from associations (small, large, local, regional, national, and global) and represents the ASAE's essential body of knowledge on membership topics.

Revised to include the most current and effective practices in the field today, the second edition contains expanded coverage of value proposition, strategic planning, model development, staff leadership, and legal considerations. Reflecting changes in technology and globalization, the text also offers updated information on environmental factors and sustainability, governance, online communities, and the role of volunteers.

Membership Essentials covers the basic concepts, strategies, and techniques that association leaders must grasp in order to fulfill their duties effectively and offers a guide to membership fundamentals when prepping for the CAE.

About the Author:

SHERI JACOBS, FASAE, CAE, is President and CEO at Avenue M Group, a full-service association and marketing agency with in-depth expertise in member behavior, engagement, and retention. She is the author of The Art of Membership from ASAE/Wiley.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

ASAE & The Center Membership Section Cou
Published by American Society of Associatio (2008)
ISBN 10: 0880342935 ISBN 13: 9780880342933
New Perfect Paperback Quantity Available: 2
Seller:
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description American Society of Associatio, 2008. Perfect Paperback. Book Condition: New. Never used!. Bookseller Inventory # P110880342935

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 49.62
Convert Currency

Add to Basket

Shipping: US$ 1.99
Within U.S.A.
Destination, Rates & Speeds

2.

ASAE & The Center Membership Section Cou
Published by American Society of Associatio (2008)
ISBN 10: 0880342935 ISBN 13: 9780880342933
New Perfect Paperback Quantity Available: 2
Seller:
Save With Sam
(North Miami, FL, U.S.A.)
Rating
[?]

Book Description American Society of Associatio, 2008. Perfect Paperback. Book Condition: New. Brand New!. Bookseller Inventory # VIB0880342935

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 49.62
Convert Currency

Add to Basket

Shipping: US$ 3.00
Within U.S.A.
Destination, Rates & Speeds

3.

ASAE & The Center Membership Section Council
Published by Association Management Press,U.S., United States (2008)
ISBN 10: 0880342935 ISBN 13: 9780880342933
New Paperback Quantity Available: 1
Seller:
The Book Depository US
(London, United Kingdom)
Rating
[?]

Book Description Association Management Press,U.S., United States, 2008. Paperback. Book Condition: New. Language: N/A. Brand New Book. Bookseller Inventory # AAN9780880342933

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 72.75
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

4.

Sheri Jacobs
Published by Association Management Press,U.S. (2008)
ISBN 10: 0880342935 ISBN 13: 9780880342933
New Quantity Available: 1
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description Association Management Press,U.S., 2008. PAP. Book Condition: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Bookseller Inventory # CE-9780880342933

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 62.12
Convert Currency

Add to Basket

Shipping: US$ 11.99
From United Kingdom to U.S.A.
Destination, Rates & Speeds

5.

ASAE & The Center Membership Section Council
Published by Association Management Press,U.S., United States (2008)
ISBN 10: 0880342935 ISBN 13: 9780880342933
New Paperback Quantity Available: 1
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description Association Management Press,U.S., United States, 2008. Paperback. Book Condition: New. Language: N/A. Brand New Book. Bookseller Inventory # AAN9780880342933

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 74.42
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

6.

ASAE & The Center Membership Section Council
Published by American Society of Association Executives (2008)
ISBN 10: 0880342935 ISBN 13: 9780880342933
New Perfect Paperback First Edition Quantity Available: 1
Seller:
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description American Society of Association Executives, 2008. Perfect Paperback. Book Condition: New. book. Bookseller Inventory # M0880342935

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 100.06
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

7.

ASAE & The Center Membership Section Council
Published by American Society of Association Executives (2008)
ISBN 10: 0880342935 ISBN 13: 9780880342933
New Paperback Quantity Available: 1
Seller:
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description American Society of Association Executives, 2008. Paperback. Book Condition: Brand New. 1st edition. 245 pages. 10.50x8.10x0.70 inches. In Stock. Bookseller Inventory # __0880342935

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 94.61
Convert Currency

Add to Basket

Shipping: US$ 8.00
From United Kingdom to U.S.A.
Destination, Rates & Speeds