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You Will Be Satisfied: Simple Lessons on Customer Satisfaction from the World's Most Effective Practitioner - Softcover

Tasca, Bob

  • 3.86 out of 5 stars
    14 ratings by Goodreads
 
9780887308598: You Will Be Satisfied: Simple Lessons on Customer Satisfaction from the World's Most Effective Practitioner
Softcover
ISBN 10: 0887308597 ISBN 13: 9780887308598
Publisher: Harper Paperbacks, 1997

Synopsis

Bob Tasca is, quite simply, the world's most effective practitioner of customer satisfaction. His accomplishments are astounding. His small Ford dealership is consistently among the world's best in sales volume, and industry executives from all over often visit in order to learn from his operation. Though he sells a generic product, Tasca has at times achieved the unheard-of feat of capturing 24 percent of his metro market, and he regularly sees 65 percent of his customers return -- triple the loyalty rate of his competitors.

In You Will Be Satisfied, he reveals how anyone, whether shoe salesman, software company middle manager or bookstore owner, can drive customer loyalty to dizzying heights. In the book's short, punchy chapters, real-life anecdotes and bulleted lessons, readers will find the knowledge and tools they need to send their sales soaring.

"synopsis" may belong to another edition of this title.

About the Author

Bob Tasca has been in the automobile business for more than 50 years, achieving fame as a record-setting retailer and as an internationally known designer of high-performance cars (he is a member of the Drag Racing Hall of Fame). He also is active in community of Johnston, Rhode Island, helping to spearhead the revitalization of area schools.

From the Back Cover

Bob Tasca is, quite simply, the world's most effective practitioner of customer satisfaction. His accomplishments are astounding. His small Ford dealership is consistently among the world's best in sales volume, and industry executives from all over often visit in order to learn from his operation. Though he sells a generic product, Tasca has at times achieved the unheard-of feat of capturing 24 percent of his metro market, and he regularly sees 65 percent of his customers return -- triple the loyalty rate of his competitors.

In You Will Be Satisfied, he reveals how anyone, whether shoe salesman, software company middle manager or bookstore owner, can drive customer loyalty to dizzying heights. In the book's short, punchy chapters, real-life anecdotes and bulleted lessons, readers will find the knowledge and tools they need to send their sales soaring.

"About this title" may belong to another edition of this title.

Publisher
Harper Paperbacks
Publication date
1997
Language
English
ISBN 10 
0887308597
ISBN 13 
9780887308598
Binding
Paperback
Number of pages
240
Rating
  • 3.86 out of 5 stars
    14 ratings by Goodreads