Destination Profit: Creating People-Profit Opportunities in Your Organization - Hardcover

Scott Cawood; Rita V. Bailey

Hardcover

ISBN 10: 0891061967 ISBN 13: 9780891061960

Publisher: UNKNO, 2006

Synopsis

An extraordinarily powerful process that has proven to deliver immediate results for some of the country's most admired business leaders: higher productivity, improved quality at lower cost, reduced employee turnover, and superior financial performance. With stories of vision, endurance, faith and failure, Destination Profit delivers dozens of exercises and key business examples that lay out step-by-step how to apply the authors' unique 4-A Process-awareness, alignment, accountability, adaptation-to create a people-centered organization that is productive, profitable, and a sustained competitive leader. Readers will discover that this process begins with destination as the goal that organizations and individuals within them want to reach-their own best workplace.

About this title

About the Author

Scott Cawood, Ph.D., is president of ModernThink, a consulting firm dedicated to helping companies build profitable organizations where people want to work. His clients have included Kellogg, Dow Chemical, PwC, and Sovereign Bank. Formerly Cawood served as vice president at the Great Place to Work Institute, creator of Fortune magazine's annual "100 Best Companies to Work For" list, as well as in senior executive positions at Revlon and W.L. Gore & Associates. He speaks internationally on how to turn a company's culture into a competitive advantage.

Rita V. Bailey is founder and CEO of QVF Partners, a consulting firm committed to helping organizations create people-focused cultures. A twenty-five-year veteran of Southwest Airlines, serving most recently as director of the University for People, she knows the benefits of a work environment developed on the strengths of its people. Her insights on culture and people strategies have been featured in Fortune, BusinessWeek, and the Wall Street Journal. An international speaker and advisor, she was national board chair of the American Society for Training & Development in 2005.

From the Back Cover

Engaged People = Enriched Profits A simple yet powerful equation for building the bottom line in your business

Wherever you are in the process of linking people with profits, this tool kit of strategies and stories will help you chart a course to reach your destination. Drawing inspiration and insight from exclusive interviews with dozens of leading executives in today's most exemplary companies--including many perennial favorites on Fortune's "100 Best Companies to Work For" list--DESTINATION PROFIT, copublished with ASTD, delivers a fresh approach to business excellence that places people squarely at the center of the drive toward profitability and sustained competitive advantage.

"Cawood and Bailey hit the nail squarely on the head. Take their advice, focus on your people, and the profits will come through the additional discretionary efforts of a fully engaged, respected workforce!" --Jeff Chambers, Vice President, Human Resources, SAS

"Finally, a book about the people-profit connection from authors who both get it and have done it! This book provides an illuminating, how-to path for any leader in any organization." --Stephen M.R. Covey, CEO, Coveylink

"Put great people in an exceptional culture, give them the knowledge and tools to succeed, and you'll be exceptionally competitive. Cawood and Bailey got it right--business success starts and finishes with great people." --Mike Barger, Vice President and Chief Learning Officer, JetBlue University, JetBlue Airways Corp.

"Jammed full of ideas and innovations of real companies and real people. A must read for any manager in today's organizations interested in achieving excellence through the culture they create for their people." --Kelly Semrau, Vice President, Global Public Affairs & Communication, SC Johnson

From the Inside Flap

Through good times and bad, building the bottom line in business is a simple equation: Engaged People = Enriched Profits. Think Southwest Airlines and JetBlue--companies that not only survived but thrived in spite of terrorist attacks and a nearly stagnant economy. Or consider how family-focused SC Johnson and software maker SAS, renowned for its people practices, fully embrace the power of the human spirit to put the People = Profits connection into action every day.

Through exclusive interviews and firsthand accounts, DESTINATION PROFIT goes behind the scenes to show how some of the world's most successful organizations have achieved unsurpassed customer and employee loyalty, chart-topping growth, and sustained profitability by putting people at the very heart of their drive toward business excellence.

Authors Cawood and Bailey--two undisputed experts who helped link people to profitability at Southwest Airlines and Revlon--deliver an inspiring yet practical tool kit for creating a workplace where the full engagement and possion of every employee drives profits.

With stories of vision, endurance, faith, and failure, plus dozens of exercises and key business examples, DESTINATION PROFIT lays out step by step how to apply the authors' unique 4-A Process to maximize business growth: chart a steady course toward your Destination; connect people to the business through shared goals and accountability; and build in flexibility so that individuals and teams across the organization can adapt seamlessly at every step along the way.

Edition details

• Publisher: UNKNO
• Publication date: 2006
• Language: English
• ISBN 10: 0891061967
• ISBN 13: 9780891061960
• Binding: Hardcover
• Edition number: 1
• Number of pages: 266