The first book to offer graphic designers a comprehensive and practical overview of earth-safe materials and techniques. Features 59 innovative case studies.
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Commercial printers who use ecologically friendly soy-and vegetable-based inks, manufacturers of recycled or tree-free papers, are among the resources listed in this guide aimed at designers wishing to incorporate alternative methods and materials that will have a more positive impact on the environment. The better part of the book contains a portfolio of outstanding projects, with Evans describing how a designer's ideas convey the client's message while at the same time avoiding commonly used petroleum-based inks, printing processes utilizing unnecessary chemicals, or types of papers that cannot be recycled. Evans has compiled a good deal of useful information, together with inspirational projects emphasizing how designers utilize products and services in a more eco-sensitive mode overall. Alice Joyce
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