Required reading in over 100 American colleges, this book offers a practical guide to the business and technical aspects of the printing industry.'
"synopsis" may belong to another edition of this title.
An expert in the field, Eric Kenly is the founder of a company that creates learning programmes for the communications industry. In all, he has more than 20 years of invaluable experience in the printing and production industry. Mark Beach's books about graphic design and production are used throughout North America for corporate training and as college texts.
This is a book for those who plan, buy, or design printing, written by three "lifers" in the graphic art and printing in dustries. Designed to educate the consumer in all phases of production, it is organized according to the sequence of most printing projects from design to shipment. Valuable discussions along the way of lesser and greater concerns (e.g., specs, evaluating quotations, monitoring quality, papers, inks, printing processes, delivery, packaging, trade customs) make the book a useful reference for novices and the experienced alike. Inclusiveness formats from fliers to books and fine illustrative material comparative visuals, charts, check lists, diagrams are this book's major strengths. It is technical yet accessible, instructional but interesting. Recommended. Ann Cope land, Drew Univ. Lib . , Madison, N.J.
Copyright 1986 Reed Business Information, Inc.
"About this title" may belong to another edition of this title.
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Paperback. Condition: Very Good. Required reading in over 100 American colleges, this book offers a practical guide to the business and technical aspects of the printing industry.'. Seller Inventory # 00095523939
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Paperback. Condition: Good. Required reading in over 100 American colleges, this book offers a practical guide to the business and technical aspects of the printing industry.'. Seller Inventory # 00096998521
Seller: Greenworld Books, Arlington, TX, U.S.A.
Condition: good. Fast Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy. Seller Inventory # GWV.0891348581.G
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Paperback. Condition: Good. This is a used book in good condition and may show some signs of use or wear . This is a used book in good condition and may show some signs of use or wear . Seller Inventory # mon0001412134
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paperback. Condition: Good. 3rd. Corners are slightly bent. Used - Good. Seller Inventory # 6-A-3-0279
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Seller: World of Books Inc, Montgomery, IL, U.S.A.
Paperback. Condition: Good. Required reading in over 100 American colleges, this book offers a practical guide to the business and technical aspects of the printing industry.'. Seller Inventory # CIN0891348581G
Seller: World of Books Inc, Montgomery, IL, U.S.A.
Paperback. Condition: Very Good. Required reading in over 100 American colleges, this book offers a practical guide to the business and technical aspects of the printing industry.'. Seller Inventory # CIN0891348581VG
Seller: BooksRun, Philadelphia, PA, U.S.A.
Paperback. Condition: Fair. 3rd. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way. Seller Inventory # 0891348581-7-1
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Paperback. Condition: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0891348581I2N00