The Complete Guide to Self-Publishing - Softcover

Tom Ross

Softcover

ISBN 10: 0898793548 ISBN 13: 9780898793543

Publisher: Writers Digest Books, 1989

Synopsis

Whether you're an author, a professional, an entrepreneur, even a newcomer to the writing world, you certainly want to shape your publishing destiny. And you can - with the help of this book. You'll find this completely updated edition to be a resource of tremendous value. The book penetrates publishing's mystique; empowers you by revealing, in layman's terms, the range of self-publishing possibilities open to you - touching on novels and poetry as well as nonfiction; and validates your belief that selling information in book form is an ideal business because you have a unique copyrighted product. Better yet, you can self-publish no matter where you live. Here, Tom and Marilyn Ross show you how to publish your own work. And minimize risks. And maximize profits. You'll discover extensively updated, significantly expanded advice (woven throughout) on how to use your computer to save time and money; a new discussion of electronic marketing and how to handle electronic subsidiary rights; up-to-date case studies and examples of how other publishers have successfully handled challenging situations; production tips that can cut your design and printing costs in half; complete step-by-step guidance covering every aspect of publishing and marketing your own book; fifty-seven actual samples of proven sales letters, cover designs, catalog sheets, forms - everything you'll need to be successful; dozens of tips for publishing and selling books in Canada, plus a valuable Canadian resource section; information-packed appendices that list marketing contacts, government help, vendors - hard-to-find names and addresses; proven marketing strategies to get free publicity, reach nontraditional buyers andsell books! Scores of examples of what works - and what doesn't; an in-depth discussion of exclusive distributors - plus coverage of the increasing role of superstores and other changes in bookselling and thirty creative ideas for generating capital to launch a publishing company.

About this title

About the Author

Tom and Marilyn Ross are the cofounders of About Books, Inc., a writing, publishing and marketing consulting service based in Buena Vista, Colorado. This nationally acclaimed team has helped hundreds of clients publish and market thousands of books. These industrious entrepreneurs conduct publishing and marketing seminars across the country. The Rosses have also written and published 11 books.

Review

A handbook stuffed with essential information on how to get into print, and beyond . . books. With realism and extraordinary thoroughness, every practical topic is covered. -- Booklist

I commend you on producing publications that are truly as valuable as their advertising. All too often the product falls far short on the promise. Your books exceed the promise. Thanks for putting real value on the market. -- Bill Koch, Special Reports

Incredibly complete and easy to use. If you buy only one book on self-publishing, make it this one, You'll thank yourself all the way to the bank. -- Evelyn Kaye, Founder/President Colorado Independent Publishers Association

The newly revised Complete Guide to Self-Publishing is the best book available on the subject. Period. It's thorough, user-friendly, and full of tips to save you money and help you sell more books. -- Marilyn McGuire, Publisher NAPRA ReVIEW

Edition details

• Publisher: Writers Digest Books
• Publication date: 1989
• Language: English
• ISBN 10: 0898793548
• ISBN 13: 9780898793543
• Binding: Paperback
• Number of pages: 420