The Language of Computer Publishing - Softcover

Brenner, Donald J.

9780929535142: The Language of Computer Publishing

Softcover

ISBN 10: 0929535146 ISBN 13: 9780929535142

Publisher: Brenner Information Group, 1994

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The 436-page, double-column Language of Computer Publishing contains the meanings for over 5,300 terms, acronyms, abbreviations and expressions. This is a handy desk reference for keeping current on information publishing. Use it to better communicate with your customers and to find a profitable ramp to the data superhighway.

Brenner Information Group has released its second edition of the Language of Computer Publishing, a comprehensive reference book defining terms, expressions, acronyms, and abbreviations related to information publishing in all its existing and evolving forms. With over 430 perfect bound pages (double-column format) and more than 5,300 entries, this book is the most complete source of publishing information available in one document.

It covers all aspects of graphic design, desktop publishing, prepress and the rapidly developing world of interactive communication. Written to help both the novice and the expert keep current, the Language of Computer Publishing explains terms encountered in magazines, books, trade newspapers and in everyday conversation.

Language is what we use to share ideas, hopes, dreams, and feelings. Language is constantly changing to meet our needs. Since the first edition of the Language of Computer Publishing was released, over 1,000 terms and expressions have been added to the vocabulary of computer publishing. Today, interconnected networks of information highways and superhighways are pushing the technology envelope, extending our knowledge of graphic design, presentation style and the printed and electronic page. Publishing as we know it is assuming far greater form and function than ever before. With the chaos of change and paradigm shifts come exciting opportunities for those who understand the language and can build the on-ramps into the next century and our own future. Graphic designers, desktop publishers and creative people of every persuasion are becoming part of the dynamic, effervescent electronic world that is emerging. This edition of the Language of Computer Publishing was designed to help make the transition smoother. Besides descriptions of traditional graphics design, layout, scanning and printing terms, this edition covers networking, software, CD-ROM publishing, imaging and the evolving fields of animation, 3-D modeling, rendering, morphing, multimedia, video editing, and virtual reality. This book is a terminology guide to the Information Data Highway from the perspective of the computer publisher.

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