Items related to Delta Air Lines: Debunking the Myth
Synopsis
A former vice-president at Delta analyzes the airline's current market position and argues that poor management has left the airline unprepared to face the 21st century
"synopsis" may belong to another edition of this title.
From Publishers Weekly
A former legal counsel for Delta who is now with an aircraft-leasing firm, Davis takes a thoroughly negative view of the generally popular Atlanta-based carrier. Poor marketing, including failure to computer-network properly with travel agencies when deregulation brought increased competition to the air passenger business, is only the worst of Delta's failings as described here. In almost every budget categoryemployee compensation, fuel costs, aircraft sell-offs, etc.Delta faces trouble, along with the perils of its poor long-range planning for future equipment and airport facilities, according to Davis. A chronicle of corporate infighting leads into the author's closing prescription for what ails the airline (whose prospects in a recent Business Week article were described in very favorable terms).
Copyright 1989 Reed Business Information, Inc.
"About this title" may belong to another edition of this title.
- PublisherPeachtree Pub Ltd
- Publication date1989
- ISBN 10 0934601550
- ISBN 13 9780934601559
- BindingHardcover
- LanguageEnglish
- Edition number1
- Number of pages191
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Delta Air Lines Debunking the
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Delta Air Lines: Debunking the Myth
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Peachtree Pub Ltd, Atlanta, Georgia, U.S.A., 1989
ISBN 10: 0934601550
ISBN 13: 9780934601559
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Delta Air Lines: Debunking the Myth / Sidney F. Davis
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Delta Air Lines: Debunking the Myth / Sidney F. Davis
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Delta Air Lines: Debunking the Myth / Sidney F. Davis
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Delta Air Lines: Debunking the Myth
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Delta Air Lines: Debunking the Myth
Published by
Peachtree Publishers, Ltd., Atlanta, 1988
ISBN 10: 0934601550
ISBN 13: 9780934601559
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Delta Air Lines : Debunking the Myth
Published by
Peachtree Publishing Company Inc., 1988
ISBN 10: 0934601550
ISBN 13: 9780934601559
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Delta Air Lines: Debunking the Myth
Published by
Peachtree Pub Ltd, 1989
ISBN 10: 0934601550
ISBN 13: 9780934601559
Used
Hardcover
First Edition
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Delta Air Lines: Debunking the Myth
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