Items related to The Market Planning Guide: Gaining and Maintaining...

The Market Planning Guide: Gaining and Maintaining the Competitive Edge - Softcover

Bangs, David H., Jr.

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9780936894034: The Market Planning Guide: Gaining and Maintaining the Competitive Edge

Synopsis

With The Market Planning Guide, business owners can develop a comprehensive, ready-to-implement, written marketing plan. Using the same real-life, step-by-step method that has made his The Business Planning Guide so successful, Bangs walks readers through the entire process, from defining the company's goals to utilizing advertising and promotions.

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